1. © Copyright BAL Consulting P/L 1999. All rights reserved. Confidential. Hybrid Mail Tuesday, April 13, 1999 Concept Definition and Business Paradigm

2. The (r)evolution Yesterday and Today Today and Tomorrow Internet

3. Impact on the Letter volume (over time)....

4. @post - the idea Secure market for electronic letter delivery Create an electronic/hybrid link between households and Sweden Post Create a base service for electronic delivery of information and mass communications Create a client platform for electronic services from Sweden Post Secure market for electronic letter delivery Create an electronic/hybrid link between households and Sweden Post Create a base service for electronic delivery of information and mass communications Create a client platform for electronic services from Sweden Post Keep the same trust in the electronic world as in the physical world! Ensure traditional mail confidentiality! Keep the same trust in the electronic world as in the physical world! Ensure traditional mail confidentiality! @post

5. The traditional postal address is used! Anna Hansson Mainstreet 34 S-193 97 Bro Sweden anna.hansson.mainstreet_34.19397@post.se

6. @post - the address (2) anna.hansson.mainstreet_34.19397@post.se anna@post.se Anna Hansson Mainstreet 34 S-193 97 BRO Anna Hansson Mainstreet 34 S-193 97 BRO Postal address (changes when Anna moves to a new address) Postal address (changes when Anna moves to a new address) anna.hansson@post.se e-mail address (changes when Anna moves to a new adress) e-mail address (changes when Anna moves to a new adress) e-mail alias (changes upon Anna’s request) e-mail alias (changes upon Anna’s request)

7. @post - Added value The recipient can choose how to receive the mail @post- service

8. The @post security @post enables control of the electronic signature for outgoing mail as well as control of electronic signature and decryption of incoming messages @post allows the use of an id stored on a smartcard or other software media @post provides interoperability with PSS (Post Security Services)

9. @post - other features created messages can be delivered by e- mail, ePOST (hybrid) or fax @post is interoperable with International Data Post (international hybrid mail) provides required billing information

10. @post components Mail- server Catalogue LDAP Hybrid Service ePost eSwitch CA functionality Mail- server @post client @post client Redirect Payment server HTML interface HTML interface SenderReceiver Billingserver

11. @post access Hybrid mail WEB- browser WEB- browser @post- client @post- client Info-kiosk @post client Info-kiosk @post client WEB-TV @post client WEB-TV @post client Post- office Post- office ISP Modem- pool Modem- pool Cable- TV NW Cable- TV NW @post production site(s) Postal TCP/IP net Postal TCP/IP net

12. @post mail service scenario Mail- server Catalogue LDAP Hybrid Service ePost eSwitch CA functionality Mail- server @post client @post client Redirect Payment server Billing server

13. @post invoicing service scenario Mail- server Catalogue LDAP Hybrid Service ePost eSwitch CA functionality Mail- server @post client Redirect Payment- server Invoice Payment order HTML Form Invoice HTML Invoice Payment Payment order Billing server

14. @post service scenarios Letters –Personal mail –Push services (requested information) –Advertising (interest led) –Mass distribution Registered mail HTML based electronic invoicing Electronic stamp Electronic seal Directory services Notary services POP3 redirect services This type of projects is being evaluated, or is under way, at several other postal organizations, including US-Mail, the Dutch post office and the other Nordic postal administrations. Coordination is being discussed via UPU. This type of projects is being evaluated, or is under way, at several other postal organizations, including US-Mail, the Dutch post office and the other Nordic postal administrations. Coordination is being discussed via UPU.

18. © Copyright BAL Consulting P/L 1999. All rights reserved. Confidential. Public Internet Email Surface mail Services Hybrid mail Private

19. © Copyright BAL Consulting P/L 1999. All rights reserved. Confidential. SOHO Value Proposition Annual savings per user user = $1,560 = 1 hybrid mail/day * 10 minutes saved = 60 hours * $26/hr. Increased productivity. High Speed Track-able Delivery. Secure, Certified and Non-Repudiable Mail. Virtual Email Universal Inbox for all Communications

20. © Copyright BAL Consulting P/L 1999. All rights reserved. Confidential. Areas of Competence Product Marketing and Research –Business: Requirements, Case and Process –Technology: Messaging, Postal Services, Data, Network, Security & System –Project Management and Resourcing –Risk Assessment & Mitigation –Independent Reviews and Audits Business Partner & Venture Negotiation

21. Australian & US Hub Pilot Service GHM Global Hybrid Mail Support In/Co/Out Sourced Delivery Vendor & Project Management Prototype F-Spec DataMod Design P-Plans Implement & Negotiate with Buyers Support Sale or Float Requirements PRB, Business Case & BPP Risk Analysis Strategic Vision Blue Prints Market & V-Capital Research Global Hybrid Mail Business

23. © Copyright BAL Consulting P/L 1999. All rights reserved. Confidential. What does it take to make it? Trusted Distribution by Australia Post Postal Services Expertise in sorting, labelling, distribution and tracking. Customer Care & Billing for millions of customers - aka Telcos Intelligent Addressing & Distributed Nodes

24. Hybrid Mail SMTP Handler

25. Authentication

26. SMTP Address Handler

27. © Copyright BAL Consulting P/L 1999. All rights reserved. Confidential. Intelligent Addressing Base-address[-service-flags]@domain Base-address types include email, postal, phone voice mail, fax, SMS-pager and so on Examples: Ben.Livson.36.Minnamurra_Road.[NSW.] 2063[.Australia]@domain for postage [61.2]99580489@domain for voice mail [61.2]99583915@domain for facsimile

28. Billing Information Message-ID&Customer-ID Date-Time&Status From-Address&To-Address Message-Title&No of Pages Postal Class&Cost

29. Enable browser & enter hybrid mail web service site Enter contact details, email-address and credit or debit card Validate credit or debit card details Get customer-id web logon & address@hm-domain Prompt for address@hm-domain if user has no email or cannot forward existing email address OK Generate customer-id, @hm-domain web logon [and optionally address@hm-domain] Request certificate Issue S-MIME X.509 certificate Update authentication profile if requested. Prompt whether certificate required for authentication? OK Welcome Well Done! Hybrid Mail Service Activation Subscriber Hybrid Mail System

30. Enable browser or email-client Provide logon or trusted email address and/or certificate authenticate Send message Analyse address type Generate message-id Generate charge-record Pass message to HM or fax-telephony.. gateway Return message-id Customer Care: track message-id raise & follow trouble-ticket-id on-line itemised billing maintain customer profile including B-party messaging preferences Support back-end subscriber profile, assurance & billing functions Usage of Hybrid Mail Subscriber Hybrid Mail System

31. © Copyright BAL Consulting P/L 1999. All rights reserved. Confidential. Value Added Services Express delivery of the last leg Certified, non-repudiable & track-able items Colour on demand print eg. Colour glossies Overhead transparencies, greeting cards … Media delivery of floppy disk & CD ROM Out-sourced mail room (out & inbound) Document audit services...ecommerce

32. © Copyright BAL Consulting P/L 1999. All rights reserved. Confidential. Hybrid Mail Process View Pricing Performance Security CustomerCare Pricing Performance Security CustomerCare Pricing Performance Security CustomerCare Pricing Performance Security CustomerCare Customer Service & Billing Messaging & Directory Intelligent Addressing Distributed Nodes Hybrid Mail Conversion Networking Interfaces to Voice Mail Fax, SMS..

33. © Copyright BAL Consulting P/L 1999. All rights reserved. Confidential. Hybrid Mail Systems Integration / Universal Inbox Intranet Internet Hybrid Mail Backbone Post Voice Mail Virtual Email Fax & SMS Email IMSISPs PSTel Web & Proxy Certificate Server Directory Server Email Server Print & Postage Intelligent Node Applications National Hybrid Mail Intranet Postal Internet PSTN Delivery

34. © Copyright BAL Consulting P/L 1999. All rights reserved. Confidential. Public Internet Postal Services Final Distribution Web Service Activator Web Service Activator Web Tracker Web Tracker Web-enabled Customer Care Web-enabled Customer Care Surface Mail Royal Mail USPS.. Gateway Voice Mail Help Help Desk Robot Intelligent Addressing and Distributed Nodes Managed Interfaces GHM Intranet Hybrid Mail Options Email Fax, Pager, EDI & SMS G H Directory Services Directory Services M

35. © Copyright BAL Consulting P/L 1999. All rights reserved. Confidential. DirectoryDirectory Gateways Printers Mail Machinery Node RouterRouterFireWallFireWall HM Intelligent Nodes HMIntranetHMIntranet DMZ Billing Web Server

41. Provide every Telco FNN an email address fnn@telco.net Subscribers activate their email address via http://www.whitepages.com.au/activate by using the last Telco bill information: FNN, eg. 0299580489. If multiple FNNs, a subscriber may select any one or all. Account number, eg. 190 3142 000 Bill number, eg. T143551943-8 Email forwarding address - mandatory!

42. Full National Number FNN fnn@domain, say fnn@telco.net, subscribers a unique email address the format of which will be known to all everybody. Access is as good as the White and Yellow Pages. fnn_firstname@telco.net enables every Australian to have an email address. fnn_business_schema@telco.net etc.

43. Integration with White Pages Each email address activated is displayed as a hotlink in the electronic white pages and gets printed for an extra charge in the White Pages. For example: LIVSON.B.36 MINNAMURRA.RD. NORTHBRIDGE.2063 Map Preferences +61.2.99580489@directory.net Also name.postal-address@directory.net