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Published byNina Tunnell Modified over 10 years ago
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Testimonial Cindy
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What is it??? In promotion and of advertising, a testimonial or show consists of a person‘s written or spoken statement extolling the virtue of a product..
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About the term The term “testimonial” most commonly applies to the sales-pitches sales-pitches attributed to ordinary citizens, whereas the word “endorsement” usually applies to pitches by celebrities. Testimonials can be part of communal marketing.
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Example 1 An example of testimonial is, “Nine out of ten dentists recommend this type of toothpaste” (Advertising Lectures)
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Example 2 This is a ad on advertising the phone by using famous people, this is the form of toothpaste (Advertising Lectures)
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Examples 3
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Example 4
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