1. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! WE PRESENT A TEMPLATE OF A 360 o BUSINESS CONCEPT It will give you the toplines, the structure and the minimum required content. For better understanding, see Real example on our home page. WE PRESENT A TEMPLATE OF A 360 o BUSINESS CONCEPT It will give you the toplines, the structure and the minimum required content. For better understanding, see Real example on our home page.

2. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! MANY QUESTIONS TO ANSWER FOR BUYERS / INVESTORS / YOUSELF

3. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Copyright © 2009, Concept for you LLC, All Rights reserved.

4. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! LETS START

5. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Q1 - WHAT WE DO?

6. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Description What we do?............................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................... Technical characteristics (if any).............................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................

7. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Q2 - WHY IT WILL WORK & WHY WE DO IT?

8. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one!...................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................... Why it will work? consumer insights, trends Our consumers /customers ? target group profile, habitts, lifestyle etc.

9. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one!...................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................... How our consumers / customers address the issue today? Our competitive advantage

10. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! awareness preference penetration / trial consumer loyalty frequency NEW POS* image PR ? ? marketing ? ? visibility ATTRACT more clients / traffic bigger basket convertion rate more time spent less time spent clients loyalty at point of sale new business new segment volume push profit increase distribution cost optimisation payment collection market share growth business ? ? EMOTION price effect other The benefits * POS - Point of Sale

11. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Q3 - HOW TO DO IT?

12. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Marketing part Brand / USP* / Range / Price / Packaging / Positioning / Consumption occasions / Promo mechanic (if any)............................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................... * Unique selling proposition

13. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Designs / visuals.....................................................................................................................................................

14. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Communication & PR part Communication target, channels, messages, creative, media plan (if any)...........................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................

15. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Designs / visuals (communication).....................................................................................................................................................

16. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! WEB part Web presence, web site concept, hot to promote (if any)........................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................

17. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Designs / visuals (WEB related).....................................................................................................................................................

18. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Sales & trade marketing part Shoppers, placement, display, merchandising, in-store demos, branding, b2b, loyalty programs (if any)........................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................

19. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Designs / visuals (Trade related).....................................................................................................................................................

20. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Technical characteristics of device/s (if any) size: L/H/D: material: weight: durability: portability: detachable: other: technical drawings:

21. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Process How it works?........................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................... Process - who does what, when, tools etc...................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................................

22. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Timelines

23. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Q4 - BIZ PLANNING / FINANCIALS

24. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Market potential estimations

25. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Revenue model

26. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Investment / cost

27. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! P&L (Profit & Loss statement)

28. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one!.............. P&L assumptions (if more to say)

29. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! Q5 - FUTURE PERSPECTIVE

30. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! launch + x mo +1 mo....................... Product Development roadmap (if any)...........................................

31. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one!.............. SWOT analysis WEAKNESSES.............. OPPORTUNITIES STRENGHTS THREATS

32. www.embrioo.com Want to learn? Join our Creative teams and develop concepts together! Want to use ? Find THE WINNING concept for you or order one! THIS WAS IT! WE WISH YOU SUCCESS WITH WHAT IS ON YOUR MIND. DO NOT GIVE UP. GO FOR YOUR DREAM... TAKE THE CHALLENGE! WE STAY WITH YOU! Embrioo team. PS: It is harder than you imagine, but worthed at the end. THIS WAS IT! WE WISH YOU SUCCESS WITH WHAT IS ON YOUR MIND. DO NOT GIVE UP. GO FOR YOUR DREAM... TAKE THE CHALLENGE! WE STAY WITH YOU! Embrioo team. PS: It is harder than you imagine, but worthed at the end.