1. Results & Conclusions Barbara Davies BRISTOL CITY COUNCIL EURoPrice 2 13 th December 2002 - Brussels FINAL CONFERENCE

2. EURoPrice “ EURoPrice was set up to advance road pricing initiatives through investigation of the political issues faced by cities. It involves co-operation and support between the EC, city authorities, both politicians and senior policy makers, who are considering the implementation of road pricing”

3. EURoPrice – Phase 1 December 1998 – December 2000 8 participating cities: – Belfast, Bristol, Copenhagen, Edinburgh, Genoa, Leicester, Rome & Trondheim Key Objectives  To undertake a series of joint fora addressing the key issues involved in implementing road pricing schemes  To inform and support the national and European policy debate on road pricing  To disseminate the experience gained to other cities in Europe who are considering road pricing in order to speed up the process of wider implementation

4. Phase 1 - Reports 3 Technical papers: – City Status – review of city activities and basic plans – Policy issues and barriers – problems faced by cities in implementing road pricing – Stakeholders views – e.g. local businesses, freight operators, public transport

5. Summary of Findings Road pricing has become accepted as a policy measure to combat pollution and congestion Cities considering implementing such a scheme should be aware of the main policy issues identified by the EURoPrice cities Key stakeholders are vital to the success of a pricing scheme, and must be consulted effectively to raise the level of awareness and support There is still much to learn from the cities particularly in acceptance issues, technology and implementation.

6. City led network Need for political perspective Focus on cities who are considering measures Support for cities Learning from each other www.europrice-network.org EURoPrice – Phase 2

7. Working to understand and report on the political issues facing cities in developing schemes Informing and supporting the national and European policy debate on road pricing. Disseminating experience gained to other cities in Europe in order to speed up the process of wider implementation.

8. EURoPrice Papers 1. Marketing Controversial Issues 2. Consultation with the Business Community 3. Technical and Operational Issues 4. Complementary Measures 5. The Development of a Successful Organisational Framework

9. Guidance Paper 1 Marketing Controversial Issues Experiences of the cities in marketing controversial transport schemes, in particular those associated with road pricing schemes – Linkages to and influences consultation of such schemes – Best practice and guidance for effective marketing

10. Guidance Paper 1 – Conclusions Although the social, environmental and economic problems associated with congestion are accepted the solutions can be viewed as unfair and politically risky To overcome risks the cities need to engage in effective consultation and marketing exercises 8 point checklist developed, highlighting the need for preparation, promoting the benefits, roles of stakeholders and political champions.

11. Guidance Paper 2 Consultation with the Business Community Study into consultation with the business community on road pricing projects. Using the experience of the cities and others to provide guidelines on how to conduct an effective consultation with the business community. A summary of the business sector views is also provided.

12. Guidance Paper 2 - Conclusions Two essential issues to be addressed: Establishing an on-going relationship with the business community Developing a strategy for future consultation activities In addition the paper provides further suggestions for consultation including use of existing organisations, ensuring appropriate seniority of contacts, presenting information

13. Guidance Paper 3 Technical and Operational Issues Considers the Technical and Operational issues in implementing Road Pricing schemes and their effects on the acceptability of road pricing as a policy tool as well as the future technology options according to the lesson learnt in the cities Access control system in Rome

14. Guidance Paper 3 - Conclusions Dedicated Short Range Communication (DSRC) technology is proven but there may issues surrounding visual intrusion and safety. The use of the Automatic Number Plate Recognition (ANPR) technique is becoming more common. In general, satellite and ANPR systems are becoming more affordable and reliable systems. – However, there is still the need for camera enforcement. – ANPR systems still have a high failure rate (~15%) for detection. – GPS-based positioning systems are presently not reliable. Large-scale research and demonstration projects into road pricing, such as PRoGRESS, are also vital for moving issues forward.

15. Guidance Paper 4 Complementary Measures Investigates why the introduction of a road pricing scheme is often accompanied by or is part of a larger package of complementary measures - How does this lead to successful introduction of a scheme? - Is it because of the possible positive influence on the acceptability of road pricing by the public that complementary measures have become part of the deal? - Or are they necessary to reach a maximum effect of road pricing or maybe even to diminish negative equity or equality effects of road pricing on the inhabitants?

16. Guidance Paper 4 - Conclusions The package of measures is composed to meet the following demands: – Improve the quality and variety of alternative modes to provide a better choice – Diminish negative effects of road pricing when introduced – Prestigious infrastructure projects, are funded with the revenues of road pricing. Timing is important – Improvements of alternative modes are realised – Road pricing is accompanied by measures to diminish any negative effects on equality or surrounding areas – Finally, the major prestigious projects are implemented Should be linked with consultation to develop a package of investments for acceptability

17. Guidance Paper 5 The Development of a Successful Organisational Framework Understand the type of organisational framework needed to implement a road pricing scheme -Legislative background - Organisational structures - Framework and issues

18. Guidance Paper 5 - Conclusions Diversity in the cities due to different levels of implementation and variations in legislation and political structure Problems are the acceptability process and the related political debate and the legislative and bureaucratic framework New roles and rules take time and resources to develop Road pricing needs to be implemented with other complementary measures

19. Checklist to Introduce Strategy PrepareContextStakeholdersInvolve and Engage Prepare for Opposition Social InclusionEconomic Vitality Special Interest Groups Best Value and Performance Indicators Financial Issues Technology Issues LegislativeOperational Issues Wider Strategies

20. Linkages DG TREN IMPRINT CIVITAS PROJECTS METEOR CUPID PROGRESS EUROPRICE Political viewpoint NOT Technical Issues

21. Further Information Newsletters Available electronically from the website or from the project office Website www.europrice-network.org Project Office C/o Transport Initiatives, Bristol City Council Wilder House, Wilder Street, Bristol, BS2 8PH Email: transport_initiatives@bristol-city.gov.uk