1. Francisco Alvarez Hector Ayala Kaitlin Bumpus Kelly Dobson Dwayne Letang Taylor Lewis Katie Parker Tiffany Saunders

2. Overview Campaign Objective Increase business and number of immigration exams, specifically targeting the Hispanic market Increase awareness about the practice Our solution Create an Identity, Print, Media and Specialty Package Demographics Over Half of GAs Hispanic Population Lives in 4 Counties Cobb Gwinnett Dekalb Fulton

3. Logo & Slogan Buenveidos, Cuidado para Todos

4. Letterhead, Envelope and Business Card

5. Mock-Up 1 Original Mock-Up 1 Revised Outdoor Sign

6. Domain Name: http://www.primarycareatlanta.net Short, Simple and Easy to Remember Website

7. Completing the immigration exam is the first step in attaining your dream job by becoming a U.S. citizen. At Primary Care Physician Center we know the importance of receiving this exam and have a highly trained medical staff that treats everyone like family. Let us help you on your travel towards a bright future. Were located at 5197 Roswell Road in Atlanta. Were open Monday through Friday from 8 AM until 5 PM. Call us at (404) 252-1230 for an appointment or visit us online at primarycareatlanta.net. Primary Care Physician Center Welcoming Care for Everyone Radio Ad Listen Here

8. Print Ad

9. Pens Membership with the Georgia Hispanic Chamber of Commerce Magnets Specialty Ad

10. Frequency

11. Television Radio Newspaper Range: 323,360 Range: 309,238 Range: 300,000 Range