1. Fly your brands flag over Yahoo!s mobile websites and be the first impression in millions of peoples mobile daily habits FLAG AD Aug 25 th update

2. Mobile Flag Ad Overlay Sept5 update - SK Description Flag Ad overlay ad appears to user on first visit to Yahoo! mobile web in a single day (Frequency Cap of 1 through APT). There are two units in this experience The main Unit (640 x 500) appears as user visit the page. The main unit can disappears in two ways; 1) after 8 seconds (IAB standard), if the user does not do anything, 2) if user closes the unit In both above cases, the Banner unit (640 x 100) will appear. RESOLUTION: All Flag Ads should be created as Hi-Res (retina) The main Unit (640 x 500 retina quality) File size max 60kb Banner unit (640 x 100 retina quality) File size recommended: <20kb

3. Screen OneScreen Two GS & non-GS pages Flag Ad - Main UnitFlag Ad - Banner Unit