1. CHAPTER OBJECTIVES © SOUTH-WESTERN EDUCATIONAL PUBLISHING PLANNING AND ORGANIZING nJustify the value of planning for a business. nDifferentiate between the two levels of planning. nProvide examples of seven planning tools used by managers. nIdentify four characteristics of a good organization. nDefine two traditional types and two newer types of organization structure. 1313

2. © SOUTH-WESTERN EDUCATIONAL PUBLISHING PLANNING FUNCTION nImportance of planning nLevels of planning nStrategic planning nOperational planning nPlanning tools

3. © SOUTH-WESTERN EDUCATIONAL PUBLISHING Step 5: Strategies Step 4: Goals Step 3: Mission Step 2: Internal Analysis Step 1: External Analysis STRATEGIC PLANNING STEPS

4. © SOUTH-WESTERN EDUCATIONAL PUBLISHING PLANNING TOOLS nGoals nBudgets nSchedules nStandards nPolicies nProcedures nResearch

5. © SOUTH-WESTERN EDUCATIONAL PUBLISHING ORGANIZING FUNCTION nRole of organization charts nElements of organization nCharacteristics of good organization nTypes of organizational structure nImproving business organization

6. © SOUTH-WESTERN EDUCATIONAL PUBLISHING ORGANIZATION CHART Delivery Service and Repairs Advertising and Promotion Mgr. Customer Service Manager Sales Manager VP Purchasing VP Merchandising VP Finance General Manager