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Enablement kick off with Segme... 1 © 2014 IBM Corporation 1Q14 IBM SWG Sales Academy – ECM and ILG Sessions
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Enablement kick off with Segme... 2 © 2014 IBM Corporation Objective: Deliver best in class SWG WW enablement to ensure our sales force is confident in positioning and selling key technology decision makers When: January 30 – February 1 (February 2 for IBM) Where: Orlando Who: SWG Division / Technical Sellers / Selected other Sellers and Business Partners (by invitation) 2.5 days enablement delivered through “Knowledge Sharing” and “Activated Learning” Consistent assets across all segment tracks / sessions (client presentations, conversation guides / narratives, etc …) and make available via PartnerWorld. SWG Sales Academy Event 1 2 3 4 Stand and deliver role play use cases Applied exercises using live accounts Reinforcement of best practice selling tools Value focused demo delivery enablement Tracks aligned by segment areas, leading roles and supporting solutions Knowledge sharing sessions First Line Manager coaching enablement All SWG brands and roles together Partner inclusive Category level messages to enhance vision Core SWG content Teaming to Win Prescriptive tracks by Segment Activated Learning SWG main tent: strategy and positioning Positions IBM growth initiatives Aligns to new LOB buyers
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Enablement kick off with Segme... 3 © 2014 IBM Corporation Agenda: Orlando | 2.5 day overview for Business Parnters Thurs, Jan 30Fri, Jan 31Sat, Feb 1Sun, Feb 2 8:00 AM Arrivals All Day Mini Main Tents 8:00 - 9:30 (30 min break between) Bundle Breakout 5 8:00 – 9:30 (30 min break between) Bundle Breakout 6 10:00 – 11:30 Departures 9:00 AM 10:00 AM Bundle Breakout 1 10:00 – 11:30 11:00 AM 12:00 PM Lunch Atlantic Hall and Tent 11:30 – 1:30 Lunch Atlantic Hall and Tent 11:30 – 1:30 1:00 PM 2:00 PM Bundle Breakout 2 1:30 – 3:00 (30 min break between) Bundle Breakout 3 3:30 – 5:00 (30 min break between) Bundle Breakout 4 5:30 – 7:00 Bundle Breakout 7 1:30 – 3:00 (30 min break between) Bundle Breakout 8 3:30 – 5:00 (30 min break between) Bundle Breakout 9 5:30 – 7:00 3:00 PM SWG Business Partner Main Tent Session SWAN 5-10 4:00 PM 5:00 PM 6:00 PM Welcome Reception Beach and Poolside Networking ReceptionFree evening Evening
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