1. DISCIPLINED ENTREPRENEURSHIP
How to translate Invention into Innovation-Driven Entrepreneurship -
DISCIPLINED ENTREPRENEURSHIP
Bill Aulet
Managing Director, Martin Trust Center for MIT Entrepreneurship

2. DiPol

3. Entrepreneurship 101 Quiz
What is the singular necessary and sufficient condition to have a company? 1.

4. What is innovation and entrepreneurship?
How should it be taught?
Concrete actions we can take

5. Being an entrepreneur is the new “cool” thing.

6. J O B S QUANTITATIVELY – 70 MILLION NEW JOBS
QUALITATIVELY – HOPE, PRIDE AND RIGOR

7. But is there sufficient understanding of the topic?
Hmmm….

8. Innovation Innovation = Invention * Commercialization DOE Confidential
(c) Copyright MIT Entrepreneurship Center, 2007

9. ~$2 trillion annual revenues
25K+ Companies
3.3M+ Jobs
~900 New companies/yr
~$2 trillion annual revenues
11th biggest economy
in the World

10. Definition of Entrepreneurship – 2 Types
SME
(Small Medium Enterprise)
Regional Markets
Restaurants
Dry Cleaners
Services
IDE
(Innovation-Driven Entrepreneurship)
Global Markets
Products for Export
Sustainable Competitive Advantage at Core
Δt is short
Linear growth
Less investment required
Δt is long
Exponential growth
A lot of investment required

11. Other Questions for Entrepreneurship Education
Can
Why
How

12. Crisis in entrepreneurial education
Demand
Storytelling
Supply of quality
Time

13. Importance of Spirit
Creative
Irreverence

14. Successful Entrepreneurship
Spirit + Skills

15. How How should entrepreneurship be taught?
Open (common language & best tools)
Systems Approach (integrated & prescriptive)
Rigorous but Practical (mens et manus)

16. How 24 Steps Was Put Together

24. Benefits of Approach
Comprehensive yet Practical Integrated Proven & Tested – To Stand the Test of Time Sequential/Prescriptive Creates Common Language for Knowledge Transfer and Accumulation

26. Spiraling Innovation

27. Linkage of Various Steps Is Critical and Underlies the Integration
Quantified Value Proposition
As Is State X
Possible State Y
Value Prop = ∆ of X & Y
Measured in dimension of Priority #1
Persona
Priorities:
Aaaaa
Bbbbb
Ccccc
Ddddd
Priority #1
Good
Bad
Priority #2
YOU
Alt #1
Alt #2
Alt #3
Alt #4
Competitive Positioning
“Core” Supports
Competitive Position
Resource Plan
Supports Building Core

28. Product Development Must be a Rapid & Continuous Process
© Ash Maurya, “Running Lean”,

29. Search for Truth?

30. “I'm actually as proud of the things we haven't done as the things I have done.”
—Steve Jobs

31. Examples of Disciplined Entrepreneurship

32. Progress Dashboard www.detoolbox.com
More info
The book
Progress Dashboard

33. Free Online course

34. 1 Week Intensive Course at MIT
By application welcomes you to apply Last week of January at MIT