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Published byCristal Everly Modified over 9 years ago
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Identitas Budaya dalam Komunikasi Lintas Budaya
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Identitas (identity):
“a set of IDEAS, about one’s own ETHNIC GROUP membership, including SELF IDENTIFICATION and KNOWLEDGE about ethnic culture” (Gundykunts, 2002: 225)
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Identitas Negotiated Reinforced Challenged
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Video cultural identity model
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Identitas Virtual Identitas Sosial Identitas Personal
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Identitas PERSONAL (Personal Identity):
Karakteristik unik INDIVIDU Identitas SOSIAL (Social Identity): “Social Meaning” Identitas grup Identitas VIRTUAL (Virtual Identity): Identitas yg mencair terhubung secara jaringan (new media)
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Identitas Virtual
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Identitas Budaya RASA BANGGA dalam mengekspresikan: NORMA (NORM)
SIMBOL (SYMBOL) EKSISTENSI NAMA (LABEL)
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Intermezo...
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IDENTITY MANAGEMENT THEORY (IMT)
1 Mengeksplorasi INTERAKSI LINTAS BUDAYA 2 Menjebatani pengembangan interaksi lintas budaya Memediasi kesukaran interaksi lintas budaya 3 Mengurai relasi TRANSAKSIONAL antara KOMUNIKASI & IDENTITAS
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Multi-dimensional Identity Model (AH Society, 2013)
Culture Religion Politic Man
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Kajian tentang identitas mempertimbangkan:
(Status) Status Konteks (Context) Sejarah (History)
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Identitas Budaya dalam Komunikasi Lintas Budaya
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