2. ONLINE PERFORMANCE BASED ADVERTISING PREMIUM CONTENT SITES INCLUDING LEADING BELGIAN NEWSMEDIA

3. PREMIUM CONTENT WEBSITES LARGE NATIONAL COVERAGE Reach 65% of Belgian surfers 64% 65% Source: CIM Metriprofil Q1 2012, coverage, Universe 12+ Surfers

4. 2 OR 4 ADS / INTEGRATED IN SITE CONTENT / NEXT TO OR BELOW ARTICLES / IN SITE LAYOUT /

6. TECH SPECS Image: 72 x 60 px (50KB) Title: Max 30 characters Text: Max 70 characters

7. OUR ADOPS TEAM KEEPS TRACK OF ALL YOUR ADS OPTIMISE BASED ON CTR PRIORITISE THE HIGHEST RATE GIVE YOU SECTOR EXCLUSIVITY DO MANUAL FINETUNING GIVE FEEDBACK & ADVICE

8. TIPS & TRICKS ON A BETTER ROI KEEP IT SIMPLE Clear & correct language Use keywords in the copy Easy to understand KEEP IT PERSONAL Address people KEEP IT INTERESTING Use a clear call to action Use different visuals/copy

9. BUDGET# CLICKSCPC € 5.0004.545€ 1,10 € 10.00010.000€ 1,00 € 15.00017.647€ 0,85