2. The BBC iPlayer Global Facebook Page had 21,419 likes at the time the Blackadder Tribute week was conducted.

3. The initial announcement about the Blackadder Tribute Week received: 43 Likes 7,325 Users Reached Posted at 10.20am

4. The announcement about the Blackadder Tribute Quiz received: 33 Likes 1 Comment 1 Share 6,646 Users Reached Posted at 10.40am

5. The first Question of the Blackadder Tribute Quiz received: 53 Likes 13 Comments 2 Shares 7,480 Users Reached Posted at 11.10am

6. The Answer to Q1 of the Blackadder Tribute Quiz received: 11 Likes 2 Shares 5,598 Users Reached Posted at 12.10pm

7. The second Question of the Blackadder Tribute Quiz received: 23 Likes 3 Comments 1 Share 6,172 Users Reached Posted at 9.30am

8. The Answer to Q2 of the Blackadder Tribute Quiz received: 23 Likes 4 Comments 7,496 Users Reached Posted at 10.30am

9. The third Question of the Blackadder Tribute Quiz received: 35 Likes 16 Comments 7,999 Users Reached Posted at 9.30am

10. The Answer to Q3 of the Blackadder Tribute Quiz received: 17 Likes 3 Comments 6,999 Users Reached Posted at 10.30am

11. The fourth Question of the Blackadder Tribute Quiz received: 48 Likes 6 Comments 1 Share 7,962 Users Reached Posted at 11.30am

12. The Answer to Q4 of the Blackadder Tribute Quiz received: 24 Likes 7,683 Users Reached Posted at 12.30pm

13. The fifth Question of the Blackadder Tribute Quiz received: 37 Likes 3 Comments 7,512 Users Reached Posted at 9.30am

14. The Answer to Q5 of the Blackadder Tribute Quiz received: 14 Likes 6,390 users reached Posted at 10.30am

15. The announcement about the Blackadder Tribute Quiz received: 32 Likes 6 Comment 7,493 Users Reached Posted at 1.30pm

16. The post asking users for their favourite Blackadder Quote received: 70 Likes 55 Comments 12 Share 10,306 Users Reached Posted at 9.30am

17. The post linking to the Blackadder Fan website received: 20 Likes 6,362 Users Reached Posted at 9.00am

18. The post concluding the Blackadder Tribute Week received: 15 Likes 7 Comments 2 Shares 6,859 Users Reached Posted at 9.30am

19. Posts received on average 29 likes (with only 4 posts receiving less than 20 likes) – over twice as much as the typical post which receives between 1 and 15 likes On average the posts reached over 7,200 users – over twice as much as the typical post which reaches between 500 and 3500 users Posts went out at different times to establish if a certain time would be preferable due to users across different time zone – no definite conclusion could be reached as posts got similar reach at different times