1. STRATEGIC BUSINESS ANALYTICS CHAIR

2. What’s the connection between these two gentlemen ? 2 4 juin 2014 Strategic Business Analytics Chair They both use data to be very good at what they do Billy Beane (Brad Pitt), MoneyBall, 2011Nate Silver, in real life (IRL), present time First, are Analytics really that sexy?

3. 13-year-old > develop his first baseball stats 3 4 juin 2014 Strategic Business Analytics Chair What can Analytics actually do for you? 25-year-old > builds PECOTA* (baseball algorithm) during work hours on an Excel sheet Nate Silver’s Success Story - Time-series in 5 time-points 30-year-old > uses Analytics to predict Obama’s Election 31-year-old > makes it into World's 100 Most Influential People of TIME magazine 35-year-old > writes The Signal and the Noise: Amazon’s #1 best nonfiction book of 2012 *Player Empirical Comparison and Optimization Test Algorithm AGEACHIEVEMENTS UNLOCKED

4. Everyone knows we’re living a century where ‘Data is the new Oil’ : Regular Data have turned into “Big Data” waiting to be explored : Big Data are… o Live Data (Velocity) o Contextual Data (Volume) o User-Generated Data (Variability) Analytics are the process of examining large amounts of data varying in types : Social media activity reports Banking Account transactions Web server logs Internet clickstream Data Cellphone calls details GPS Coordinates & Navigation Mobile Apps activity Logs e-commerce activities reports Search queries and (many) basically any other type of data… A Data Architect is an expert or a consultant who excels at analyzing data 4 “Data scientist is the sexiest job of the 21st Century!” Thomas Davenport, Harvard The sexiest job of the 21 st Century Digital Architect 4 juin 2014 Strategic Business Analytics Chair

5. Quantitative skills in statistics, machine learning, operational research, modelling, experimental methodologies, and performance management ANALYTICS Analytics IT Business Commu- nication Competency Model Leadership Project Management 5 The Digital Architect Profile 4 juin 2014 Strategic Business Analytics Chair IT BUSINESS COMMUNICATION On top of these 4 core skills Digital ArchitectFuture You Leadership & Project Management Expressing complex ideas in simple terms, Visualizing complex data analyses Strategic and in-depth knowledge of industries environment and functional domains Data management, database design, coding and Business Intelligence tools

6. 6 4 juin 2014 Strategic Business Analytics Chair Pierre Nanterme Les technologies SMAC Pierre Nanterme, PDG d’Accenture, ancien ESSEC Where does Big Data actually come from ? http://www.youtube.com/watch?v=LButebFoE_w

7. Our program aims at attracting high-motivated students with quantitative skills Throughout the program : o You will develop your skills in Analytics, coding, IT, Business and Communication o You will be exposed to Accenture’s wide range of cases, clients, and issues o You will elaborate a career plan - personalized development approach o You will build a privileged relationship with experimented practitioners o You will position yourself as a thought leader on Analytics-related topics o You will become part of an international dynamic community of Analytics experts 7 Training tomorrow’s Digital Architects An original and personalized approach 4 juin 2014 Strategic Business Analytics Chair

8. Core and Elective Courses (1/2) 8 T1Big Data AnalyticsIDSS31165 T1 Case Studies in Business Analytics (with Accenture Partnership) MGKM3131 1 T2 (Blocked week) - Predictive Analytics in SAS (with SAS Partnership) TBA T2Marketing Analytics MKGF3122 0 T3Supply Chain Analytics & Tools MOPO3121 3 5 MANDATORY COURSES 4 juin 2014 Strategic Business Analytics Chair

9. T3Management of International OperationsMOPP31105 T2Revenue ManagementMOPO31211 T3Decision AnalysisIDSI31113 T2Database ManagementIDSI31129 T3Business IntelligenceIDSI31377 T2Forecasting*IDSS32 --- T2Marketing ResearchMKGC31112 TBAAdvanced Marketing ResearchMKGC31113 9 ACCENTURE@ESSEC_BUSINESSANALYTICS_4June2014 v1.pptx (1 409 Ko) * Course code not defined yet Core and Elective Courses (2/2) 4 juin 2014 Strategic Business Analytics Chair 1 MINIMUM ELECTIVE COURSE

10. Send your Resume (CV) to rodriguesdasilva@essec.edu before July 15 th, 2014rodriguesdasilva@essec.edu THANK YOU ! June 4th 2014 Please note that for 2014-2015 (i.e. only next year!), there will be no selection ! You only need to register via standard registration rounds to take the classes of the Chair To start applying to the Strategic Business Analytics Chair : Bachelors : you can send your resume now and start selection process at your return on 2014-2015 T2 !