1. Team 4 Diversity Liu Xiao Himani Dahiya Sara Shen Xuhuai Wong Yuqing Yong Yik How, Jonathan

2.  Industry: Electronics  Selected Patent No.:  Publication no.: 20080246731 (2008-10-09) Backside Control Utility (BCU)  Can be embedded into various hosting devices  Customizable or universal attachment system

4.  Educating customers  Cleaner/More hygenic than traditional keyboards  More durable  Customizable design  Light-weight & Portable

5.  Marketing  Roadshows/IT Fairs  Advertisements (DigitalLife on ST, online, TV)  Packaging it as “Better than Apple – a lifestyle)