1. A joint initiative of Australian, State and Territory and New Zealand Governments. Energy Rating App, Icon and Data Melissa Evans, E3 Communications, Department of Industry Presentation to the CESA Regulatory Compliance Managers meeting - June 2014

2. Contents The OpportunityOur proposalHow it worksWhat Industry can doThe Energy Rating App

3. The Opportunity 30 Million Australia has one of the highest per capita ownerships of mobile devices in the world 1 in 3 One in three people currently use mobile internet while shopping 97% 97 percent of consumers research household appliances on-line before deciding on which model to buy Total visits - 70,000 per month Mobile device visits - 1,000 per month energyrating.gov.au comparison tool

4. When you’re on a good thing ….

5. The Energy Rating Label

6. The future is on-line Consumers surveyed in 2013: Over 76% owned a smartphone Almost 50% would use a smartphone app to get more information about an appliance Yet - less than 2% managed to find a smartphone app to help them research the energy use of the last appliance they bought

7. Online research

8. “Energy Rating” filter Retail sites use “energy rating” as a filter

9. Our Proposal Reduce non- compliance breaches A tool to assist retailers Empower on-line consumers

10. How it works

11. Energy Rating Icon

12. 4 million households every two weeks

13. Energy Rating Icon

14. If we don’t they will

15. The Energy Rating App Browse, Sort or Search Make NotesAdd Purchase Cost Compare Power Cost and Total Cost Customise Power Costs Distribute Power Costs

16. Features – Website links Link to manufacturer website Drive traffic directly to the product site Customers who have chosen their product can buy straight away Customers are still deciding can find out more Update URL through the GEMS registration site

17. Adding Supplier URL

18. Contact Us