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ScreenACT INFORMATION SESSION
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On the Agenda ACT Screen Development Fund Cannes 2015 Screen Industry Pod
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ACT SCREEN DEVELOPMENT FUND
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Different Funds Available ACT Screen Development Fund – Development (not production) – Commercial outcome – 1 round a year ACT Screen Arts Fund – Artistic practice – No commercial outcome – 1 round a year (Oct deadline for 2014) ACT Screen Investment Fund – Production/Post Production – Commercial outcome – Market attachment (4 times a year)
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ACT Screen Development Fund Why we have made changes – Because not enough local projects are commercially viable and accessing the ACT Screen Investment Fund In order to get a project off the ground, you need to partner – – Writers with producers… – Games developers with producers…
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What’s different? No longer a grant – Back into the pool – Paid back if that project goes production (timing different depending on type) – If doesn’t go into production – not paid back. Not a set amount – $50,000 pool – No tranches – But no more than $15,000 in one lot. Targeted at commercial outcomes (that hasn’t changed!)
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Matched funding Limited funding available for matched funding with broadcasters or distributors This would require a development deal to be signed with market Short term loan Up to $10,000.
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Teams Preference will be given to teams – Historically individuals have not had success in getting to market. To applications that show real research and market knowledge for that project.
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The Application Project Details Project Title * Project Type * (e.g. Feature, doco, TV, game) Amount Requested * Project One Liner* Supporting Statement What is your Project? * Maximum Allowed: 250 words. Who is the team?* Maximum Allowed 250 words How do you intend to spend the money? * Maximum Allowed: 250 words. How will this funding help you achieve a commercially focussed result that could lead to your project being produced and distributed? * Maximum Allowed: 250 words. Include: Who is the audience? * How were similar projects marketed, funded and received in the market place?*
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What is the estimated production budget for this project?* What is the plan to get market interest (e.g. a distributor/broadcaster)* Milestones over the period to be met e.g. First draft script, script notes, rewrite, marketing plan etc.; game design screen shots, games slice, marketing plan How does this project culturally and economically benefit the ACT? * Maximum Allowed: 250 words
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Supporting Material (for uploading) CV of Applicant * (preferably producer) Key Personnel CV * Letters of Interest Attach development budget and financing plan* Statement of Copyright * Option/ownership agreement (if applicable)
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Script development application example Producer fees – We would expect in most cases the producer to be the applicant – They will be held accountable for meeting milestones Writing fees Developer/outside advice (eg substantial script report) Plan of action – what is really going to move your project forward towards a commercial outcome – Who is the audience? – What is the market? – What are the realistic next steps for the project. Budget/finance plan for the development phase Output – script and marketing plan
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Games development application examples Games Producer’s fees – We would expect in most cases the producer to be the applicant – They will be held accountable for meeting milestones Developer’s fees Plan of action – what is really going to move your project forward towards a commercial outcome – Who is the audience? – What is the market? – What are the realistic next steps for the project. Budget/finance plan for the development phase Output – vertical slice and marketing plan
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Doco development application example Producer fees – We would expect in most cases the producer to be the applicant – They will be held accountable for meeting milestones Director fees Plan of action – what is really going to move your project forward towards a commercial outcome – Who is the audience? – What is the market? – What are the realistic next steps for the project. Budget/finance plan for the development phase Output – teaser and marketing plan
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Marketing Producer led (applicant) Project in advanced stage of development Marketing plan is very specific to the project Travel can be included if it is part of a realistic market plan to attach distribution etc.
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Marketing application example Producer fee Marketing collateral – eg website development, DVDs of trailer, business cards, flyers etc. Travel - reasonable expenses to a specific market. Eg SPAA Mart, AIDC, or Cannes, Berlin etc. You must include final script or final product to market, marketing plan Output – real leads and possible international sales.
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Supporting Evidence We will not accept anything that has not been uploaded Be judicious in what you send – is that link the best to show your work?
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Assessment Always external – One paid external (outside ACT) industry professional – One local industry professional – One ACT Government representative ScreenACT are not assessors Our job is to make sure you put in the best application you can We act as the secretariat – minutes, papers etc.
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Lodgement Online only. No hard copies of anything Do not be late… it will shut at 5.00pm. – If you have a tech issue, that is not our problem! Use the form as guide in the guidelines doc Cut and paste But once you submit, that’s it – you can’t save or go back…
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Assessor Feedback Lack of real understanding of audience Not the right format (film vs TV) No clear path to market Trying to do too much Not thinking global Not commercial
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Questions?
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European Film Market Mission Cannes 2015 Following on from successful Cannes 2013, Berlin 2014 Watch this space!
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Screen Industry Pod Output: writers and producers who understand the industry plus a well developed, audience/market focused project: – Minimum first draft polished script – Solid Budget, finance and marketing plan Over 18 months Bringing together writers and producers and developing in parallel - at the same time 3 phases: Early, Mid and Late Development
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Phase 1 – Early Development Writer Expectations How do work with a producer How to take feedback Market & Audience New Distribution models LegalsScript – outlineFeedback Session 1 – external and internalWriting – incorporating feedback Producer Expectations How to lead development How to give feedback Market & Audience New Distribution models Legals Multi Platform Positioning Feedback Session 1 – external and internal Development Funding - When, where and how
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Phase 2 – Mid Development Writer Writing – first draftFeedback 2 – internalFeedback 3 – external Writing – incorporating feedback Producer Work with writer – what can you do to help? Feedback 2 – internal getting ready for external feedback Feedback 3 – externalMarket assessment
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Phase 3 – Late Stage Writer Writing continued Marketing docs Writing – final polish of first draft Producer Preliminary budget/financing plan Marketing – Pitch docs and marketing collateral SPA 2015
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Let’s talk!! Does this work? Have we missed anything Production Management Show runner Suggestions?
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