2. The Psychology of Presentation

3. Some television production techniques, if used properly, can actually cause the audience to “feel” something. The videographer can plant attitudes in the minds of viewers merely by the way a picture is framed. A program has the power to shape the viewers’ perception of someone or something without expressly verbalizing an opinion.

4. Shot An individual picture taken by a camera during the process of shooting program footage

5. Depth of Field The distance between the minimum object distance and the furthest point from the camera that a subject can be positioned while remaining in focus.

6. The Rule of Thirds A composition rule that divides the screen into thirds horizontally and vertically, like a tic tac toe board placed over the picture

7. Head Room the space from the top of a person’s head to the top of the screen this space should be kept to a minimum, unless something important is going to happen over the head of the person on the screen

8. Too Much Headroom Good Headroom

9. Nose (Talking) Room The space from the tip of a person’s nose to the side edge of the frame

10. Lead (Walking) Room Good Bad! (Why?) The brain projects the person into the empty space

11. Establishing Shot

12. Long Shot

13. Medium Shot From the top of the head to just above or below the belt or waist line

14. Close-up When you want your audience to focus on emotion

15. …but please, no floating heads…

16. High Angle Shot when you want your audience to feel superior to the person on the screen

17. Low Angle When you want your audience to feel intimidated by the image on the screen