1. Why Worcestershire

2. The beating heart of the country Excellent motorway access International airport 30 minutes away Direct rail links A great place to live, work, and do business

3. Worcestershire works Excellent county to do business in – Highly skilled employment base, qualified to levels well above the national average A diverse economy – Industry, agriculture, service industries, leisure Central Technology Belt Great environment for start ups Access to professional services Successes – nPower, QinetiQ, Morgan Cars, Webbs of Wychbold, Worcester Bosch

4. History & Heritage Worcester – “The Faithful City” – The Commandery Hartlebury Castle Elgar Worcester Cathedral Royal Worcester Porcelain Worcestershire Sauce/Malvern Springs

5. The Countryside Malvern Hills The River Severn Wyre Forest Teme Valley Worcestershire Way

6. Entertainment Three Counties Showground Swan Theatre Malvern Theatre Sixways Artrix Theatre Bromsgrove

7. Leisure World class attractions West Midland Safari Park Severn Valley Railway Historic canal network Hagley and Hanbury Halls Witley Court

8. Sporting attractions Worcester Warriors Worcestershire County Cricket Club Kidderminster Harriers Shelsley Hill Climb Equestrian pursuits Worcester Racecourse Chaddesley Point to Point

9. Choice in Education Public – A range of great schools across the County e.g. Haybridge, Nunnery Wood, Chantry High Private choice – Malvern, Kings, Alice Ottley, Abberley, Bromsgrove, etc Further Education – Worcester Technical College, Bromsgrove, Kidderminster, Redditch Colleges Higher Education – University of Worcester

10. Why Worcestershire Ambassadors

11. Make a difference Join a powerful, connected community Integrate public/private sector activity to mutual advantage – County Council, Chamber of Commerce, IoD, University Influence county policy Champion Corporate Social Responsibility Contribute to charitable causes Celebrate commercial successes

12. Ambassador Achievements Raising £90,000 for local charities in 5 years Establishing communication between the county's "movers and shakers" Creating the county's foremost social event - Ambassador's annual Ball Recognising top achievers with the annual Pride of Worcestershire award