1. The Impact of Television in the 1950’s Technology Technology Technology Programming Programming Programming Programming pt. 2 Programming pt. 2 Programming pt. 2 Programming pt. 2 Entertainment Entertainment Entertainment Advertising Advertising Advertising

2. Technology The television set may have been around a few countries in the 1940’s, but in the 50’s the television craze exploded across the world. The television set may have been around a few countries in the 1940’s, but in the 50’s the television craze exploded across the world. In the first half of the 50’s, black and white programming was the media standard. But, in 1954, the manufacture of color television’s changed the entire media once again. In the first half of the 50’s, black and white programming was the media standard. But, in 1954, the manufacture of color television’s changed the entire media once again. Because of the development of the coaxial cable and coast to coast microwave relays, live news broadcasting was introduced as the new, groundbreaking technology. Because of the development of the coaxial cable and coast to coast microwave relays, live news broadcasting was introduced as the new, groundbreaking technology.

3. Programming The 1950’s gave birth to some of the most well known sitcoms in television history, including I Love Lucy, The Andy Griffith Show, The Honeymooners, Lassie, and Leave it to Beaver. The 1950’s gave birth to some of the most well known sitcoms in television history, including I Love Lucy, The Andy Griffith Show, The Honeymooners, Lassie, and Leave it to Beaver.

4. Programming (cont.) The soap opera, as well as the variety show, also reached their fame in the 50’s. Perhaps one of the most famous variety show was the Ed Sullivan show. The show was host to some of the most famous acts in the world, including The Beatles and Elvis Presley The soap opera, as well as the variety show, also reached their fame in the 50’s. Perhaps one of the most famous variety show was the Ed Sullivan show. The show was host to some of the most famous acts in the world, including The Beatles and Elvis Presley

5. Entertainment With the rise in dramatic television shows, so also came a rise in the celebrity count. Serious acting, which was at one time reserved for film and broadway, now became another thing entirely. With the rise in dramatic television shows, so also came a rise in the celebrity count. Serious acting, which was at one time reserved for film and broadway, now became another thing entirely. The game show gave viewers a sense of suspense as well as the hope of winning lots of money, fast. One of the main game shows in the 50’s was “The $64,000 Question”. The game show gave viewers a sense of suspense as well as the hope of winning lots of money, fast. One of the main game shows in the 50’s was “The $64,000 Question”.

6. Advertising Because of the affordability of the television set, businesses saw this as their opportunity to showcase their product to millions of more people than the radio or the newspaper. At first, commercials were relatively cheap, and a single company would sponsor an entire television program. But do to the rise in demand, commercials were forced to become short and sweet, and became quite expensive. Because of the affordability of the television set, businesses saw this as their opportunity to showcase their product to millions of more people than the radio or the newspaper. At first, commercials were relatively cheap, and a single company would sponsor an entire television program. But do to the rise in demand, commercials were forced to become short and sweet, and became quite expensive.

7. Bibliography "American History - 1950-1959." Lone Star College-Kingwood Library Home Page. Web. 02 Mar. 2010.. "American History - 1950-1959." Lone Star College-Kingwood Library Home Page. Web. 02 Mar. 2010..http://kclibrary.lonestar.edu/decade50.html "The 1950's." Kidsnewsroom.org: providing children with a safe, kid- friendly Internet site. Web. 02 Mar. 2010.. "The 1950's." Kidsnewsroom.org: providing children with a safe, kid- friendly Internet site. Web. 02 Mar. 2010..http://www.kidsnewsroom.org/elmer/infoCentral/frameset/decade /1950.htmhttp://www.kidsnewsroom.org/elmer/infoCentral/frameset/decade /1950.htm "Television during the 1950s and 60s." The Wessels Living History Farm, the Story of Agricultural Innovation. Web. 02 Mar. 2010.. "Television during the 1950s and 60s." The Wessels Living History Farm, the Story of Agricultural Innovation. Web. 02 Mar. 2010.. “Television in 1950's." Friedrich of Roumelsbach. Web. 01 Mar. 2010.. “Television in 1950's." Friedrich of Roumelsbach. Web. 01 Mar. 2010..http://sheckler.bouwman.com/HutchinsLake/TV/Television.html