1. THE INTEGRATION OF COLORS, TEXTURES AND MATURITY SIZES WITHIN THE ETIQUETTES OF LANDSCAPE DESIGN PRESENTED BY DAVE MOYER & MATT HANNA DAVE MOYER & MATT HANNA PRESIDENT LANDSCAPE DESIGNER PRESIDENT LANDSCAPE DESIGNER WWW.MOYERSINC.NET

2. GRADUATED UW-MADISON LANDSCAPE ARCHITECTURE DEPTARTMENT 2009 GRADUATED UW-MADISON LANDSCAPE ARCHITECTURE DEPTARTMENT 2009 7 YEARS WORKING EXPERIENCE IN PROFESSIONAL GREEN INDUSTRY (NURSERY MANAGEMENT, LANDSCAPE MAINTEANCE, LANDSCAPE DESIGN & PROJECT MANAGEMENT) 7 YEARS WORKING EXPERIENCE IN PROFESSIONAL GREEN INDUSTRY (NURSERY MANAGEMENT, LANDSCAPE MAINTEANCE, LANDSCAPE DESIGN & PROJECT MANAGEMENT) 2 ND SEASON WITH MOYER’S INC. (DESIGN, SALES, & PROJECT MANAGEMENT) 2 ND SEASON WITH MOYER’S INC. (DESIGN, SALES, & PROJECT MANAGEMENT) BACKGROUND STARTED OUT IN PARK MAINTENANCE 1972 STARTED OUT IN PARK MAINTENANCE 1972 WORKED FOR LARGE PEORIA, IL BASED LANDSCAPE/NURSERY COMPANY 1975- 1977 WORKED FOR LARGE PEORIA, IL BASED LANDSCAPE/NURSERY COMPANY 1975- 1977 COMPLETED B.S. ORNAMENTAL HORTICULTURE FROM ILLINOIS STATE UNIVERSITY WITH DESIGN EMPHASIS UNDER MARGARET BALBACH PHD 1980 COMPLETED B.S. ORNAMENTAL HORTICULTURE FROM ILLINOIS STATE UNIVERSITY WITH DESIGN EMPHASIS UNDER MARGARET BALBACH PHD 1980 OWNED & OPERATED A SPRING GREEN LAWN & TREE CARE FRANCHISE OF MCLEAN COUNTY ILLINOIS 1980-1983 OWNED & OPERATED A SPRING GREEN LAWN & TREE CARE FRANCHISE OF MCLEAN COUNTY ILLINOIS 1980-1983 WORKED FOR PENN LANDSCAPING & SUNBURST NURSERIES, BLOOMINGTON ILLINOIS 1983-1985 WORKED FOR PENN LANDSCAPING & SUNBURST NURSERIES, BLOOMINGTON ILLINOIS 1983-1985 STARTED MOYER’S LANDSCAPE SERVICES & HOMETOWN NURSERIES APRIL 1986 IN STANFORD ILLINOIS STARTED MOYER’S LANDSCAPE SERVICES & HOMETOWN NURSERIES APRIL 1986 IN STANFORD ILLINOIS MOVED BUSINESS TO RURAL STOUGHTON WISCONSIN SPRING 1990 MOVED BUSINESS TO RURAL STOUGHTON WISCONSIN SPRING 1990 DAVE MOYER MATT HANNA

3. THE ETIQUETTES OF LANDSCAPE DESIGN BALANCE (symmetrical vs. asymmetrical) BALANCE (symmetrical vs. asymmetrical) SCALE (size & distance relationship) SCALE (size & distance relationship) CONTINUITY (repetition, sequence, unity) CONTINUITY (repetition, sequence, unity) VARIETY (texture, color, form, scent) VARIETY (texture, color, form, scent) SEASONAL CHANGE (All year interest) SEASONAL CHANGE (All year interest) MAINTAINABILITY (simple/easy, budget minded) MAINTAINABILITY (simple/easy, budget minded) FRONTAL DESIGNS (based on the architectural features & era of your home) FRONTAL DESIGNS (based on the architectural features & era of your home)

4. FRONTAL DESIGN FIRST & LAST IMPRESSION DESIGN SHOULD BE BASED ON THE PERCEPTION OF A “NORMAN ROCKWELL PRESENTATION” – ENJOYED BY THE MASSES REMBRANDT vs PICASSO (FORMAL vs ABSTRACT) SHOULD COMPLEMENT EXISTING BEAUTY & SCALE OF HOME SOFTEN VERTICAL UPRIGHTS USE PLANT LINES & CURVES TO CLEARLY DEFINE & DRAW YOUR EYE TO THE FRONT ENTRANCE TOUCH THE SENSES- COLORS, TEXTURES, SMELLS, SOUND SIMPLE ELEGANCE

5. THE PROCESS MEASURE & TAKE PICTURES OF THE AREA TO BE DESIGNED AND SKETCH IT TO SCALE MAKE ANALYSIS NOTES (SUN/SHADE, MOISTURE CONDITIONS, SLOPE) UNDERSTAND THE FUNCTIONS OF PLANT PLACEMENT (FOUNDATION, FACER, PRIVACY AND SPECIMEN PLANTS) SKETCH OUT WHERE THE SPECIMEN PLANTS & FACER PLANTS GO CHOOSING WHICH PLANTS GO WHERE – CREATE A PLANT LIST

6. VISIT MOYER’S HOMETOWN NURSERY, CHECK OUT WEBSITES, TAKE NOTES, ASK QUESTIONS-KNOW YOUR PLANT FUNCTIONS CHOOSE PLANTS THAT WILL THRIVE IN THE AREA BEING DESIGNED (ZONE HARDINESS, SHADE TOLERANCE, SUN, WET, DRY AND SOIL TYPE REQUIREMENTS) – CONSULT OUR PROFESSIONALS FOR ASSISTANCE CHOOSE MOST PLANTS ON EASE OF ESTABLISHMENT DETERMINE YOUR FACER & SPECIMEN PLANT VARIETIES (BASED ON COLOR, TEXTURE AND SIZE COORDINATION) CREATE LISTS OF PLANTS BASED ON MATURITY SIZES AND FUNCTION/DESIGN VALUES (BLOOM TIME, TEXTURE, FALL COLOR) START SELECTING PLANTS FOR PROPER PLACEMENT CHOOSE PLANT COLOR INTEGRATION BY CONSIDERING THE COLOR WHEEL AND INTER COLOR RELATIONSHIPS CHOOSING THE RIGHT PLANTS

7. USEFUL PLANTS (SERVICEBERRY, CRABAPPLE, DOGWOOD, WEIGELA, VIBURNUM, JUNIPER, PINE) (MAGNOLIA, CRABAPPLE, SWEETSPIRE, LILAC, KOREANSPICE VIBURNUM, SAGE, SALVIA, PEONY) (RED & YELLOW TWIG DOGWOOD, BURNING BUSH, NINEBARK, BIRCH, HYDRANGEA, GRASSES, EVERGREENS) (SPIREA, SWEETSPIRE, BOXWOOD, WEIGELA, HYDRANGEA, RHODODENDRON) (SMALL GRASSES, CORAL BELLS, DAYLILY, LOW EVERGREENS) (HYDRANGEA SPECIES, BOXWOOD, YEW, RHODODENDRON, HOSTA, ASTILBE, BURNING BUSH, VIBURNUM, SWEETSPIRE) ATTRACT WILDLIFE FRAGRANCE WINTER INTEREST FOUNDATION PLANTS FACER PLANTS PARTIAL TO HEAVY SHADE

8. DO’S & DON’TS CORNER SIZE LIMIT TO 2/3 TO EAVE OR FIRST ROOF LINE SOFTEN CORNERS & COLUMNS – USE ROUNDED PLANTS! ADD FRAGRANCE BY ENTRANCE USE SPECIMEN PLANTS FOR THAT WOW FACTOR S.E.W. ( S IMPLE E LEGANCE W ORKS) SELECT PLANTS WITH THE IDEA “I WILL KEEP THEM SMALLER” CHOOSE PLANTS BASED ON MATURITY SIZES. DON’T LINE SIDEWALKS/DRIVEWAYS (REDUNDANT) NO PYRAMIDAL PLANTS ON CORNERS/ BY COLUMNS DON’T OVERUSE SPECIMEN PLANTS- MORE ISN’T BETTER DON’T SHEAR EVERYTHING TO BALL SHAPE DO’S DON’TS

9. CHECK US OUT! Moyer's Inc. Landscape Services & Hometown Nurseries proudly stocks and distributes the following products at our one-stop location just outside of beautiful Stoughton: Distribution of Belgard Hardscape Products & Supplies Anchor, Versa-Lok, Techni-seal, Rockwood Aggregates Compaction Stone, Sand, Clear Stone, Ripwrap Decorative Stone, Mulches & Topsoil Hardwood, Cedar, Mississippi, Red Granite, Pulverized Topsoil Evergreen (Balled & Container) Spruce, Fir, Pine Shade Trees (Balled & Container) Oaks, Maples, Birches, ect. Flowering Trees & Shrubs Hydrangeas, Crabs, Weigelas, ect. Perennials & Grasses Garden Supplies

10. QUESTIONS?? PLEASE CONTACT US WITH ANY OF YOUR QUESTIONS, WE’D LOVE TO BE YOUR LANDSCAPE RESOURCE! MOYER’S INC. LANDSCAPE SERVICES & HOMETOWN NURSERIES 936 STARR SCHOOL RD STOUGHTON, WI 53589 (608) 873 – 9141 MATT HANNA, LANDSCAPE DESIGNER CELL: (608) 235 - 6741 E-MAIL: Matt.Hanna@moyersinc.net DAVE MOYER, PRESIDENT CELL: (608) 698 – 1039 E-MAIL: Dave.Moyer@moyersinc.net