1. A perspective on agricultural and trade issues of India …
A perspective on agricultural and trade issues of India …. Indian Agriculture – An Overview… Challenges facing Indian agriculture & Syngenta’s contribution…
March 6, 2014

2. Some facts….
Total calorie requirement will go up from 2495 to 3000
Food grain production would need to increase by 5.5 MT annually
By 2050 global population will rise to 9 billion….out of which 1.7 billion will be in India alone
Currently..
52% of our population is involved in Agriculture....
yet it contributes just 13.7% to India’s GDP
Demand for high-value food commodities will go up by > 100% due to migration of people into cities, increased wealth, shift towards diets rich in protein

3. Growing resource constraints
Produce more with less… Land | Water | Labor
Much of India’s total arable area already in use (46%)
Most remaining land has serious soil and terrain constraints
Arable Land (ha) per person
Most populous countries have least room to expand
Hectare of Arable Land
Over the past four decades the amount of land under cultivation, including
permanent crops, has increased by more than one quarter – to just over one billion
ha. However, the rapid growth of population in recent years has meant that the
area of cultivated land per capita in developing countries has declined by almost
half since the 1960s.
More than 90 percent of available land is in Latin America
and Sub-Saharan Africa, which means that further expansion is simply not an option
for most of North Africa, Eastern Europe, Asia and Middle East. Even in those areas
where potential for expansion does appear to exist, over 70 percent of available land
is estimated to suffer from one or more soil or terrain constraints. As a result of these
factors, the projected expansion in cultivated area in developing regions to 2030
is only half the historic rate – adding about 120 million ha to the current total 31.
Strikingly, however, by the year 2030, and despite the addition of well over two
billion people to the population of developing countries, the average amount of
cultivated land available for each person engaged in agriculture may actually
increase due to the stabilisation of agricultural populations.
Source: UN and FAO, 2005

4. There is also the problem of…. Decreasing size of landholding
86% growers in India are smallholders
They cultivate 44% of the land and contribute 50% to farm output
Landholding declined from 2.30ha in the 70s to 1.32 ha in
Average size would be a mere 0.68 ha in 2020 and 0.32 ha in 2030

5. And the degradation of the production environment….
Soil erosion has degraded million ha of land in India
8.4 million ha has soil salinity and water-logging
Water-table & water quality deteriorating
Green-revolution belt exhibiting problems owing to over-exploitation and mismanagement of soil-and-water resources

6. Growing resource constraints
Produce more with less… Land | Water | Labor
Agriculture is India’s largest user of water
>40% lost to inefficient practices
Nearly 50% agricultural land is rain-fed
Agriculture is India’s largest user of water. However, increasing competition for water between industry, domestic use and agriculture has highlighted the need to plan and manage water on a river basin and multi-sectoral basis.
Major areas of concern in irrigation are: decline in real investment, thin spread of investment, low recovery of costs, decline in water table, wastages and inefficiencies in water use and, non-involvement of users
Source: UN-Water and FAO

7. Growing resource constraints
Produce more with less… Land | Water | Labor
Farm demographics- aging population and migration to cities influence labor availability
High-tech machines, complex production processes and strict production regulations require skilled labor
Source: UN-Water and FAO

8. Indian Agriculture
India agriculture has an extensive background which goes back to 10 thousand years. At present, in terms of agricultural production, the country holds the second position all over the world.
Indian Agriculture has made rapid strides since independence;
From food shortages and import
to self-sufficiency and exports.
From subsistence farming
to intensive and technology led cultivation.
Today , India is the front ranking
producer of many crops in the world.
Ushered in through the
green, white, blue and yellow revolutions

9. Indian Agriculture – Respective Global Rank
Total Area
7th
Irrigated Area
1st
Population
2nd
Economically Active population
Total Cereals
3rd
Wheat
Rice
Coarse grains
4th
Total Pulses
Oil Seeds
Fruits and Vegetables
Implements (Tractors)
Milk
Live Stock (castles, Buffaloes)

10. Indian Agriculture- Some Facts
Contributes to 14% of GDP
Provides food to 1.25 Billion people
Sustains 65% of the population : helps alleviate poverty
Produces 51 major Crops
Provides Raw Material to Industries
Contributes to 1/6th of the export earnings
Huge bio-diversity : 46,000 species of plants & 86,000 species of animals Largest producer in the world of pulses , tea , and milk
India was largest exporter of rice and guar gum, and second largest exporter of cotton and beef (buffalo meat).
Second Largest producer of fruits & vegetables,wheat,rice,groundnut & sugarcane.
Our major imports: edible oils (US $11 billion) and pulses (about US $ 3 billion).

11. Agriculture productivity in India - 1970 to 2010
Crop
Average YIELD,
Average YIELD,
Average YIELD, 2010–2011
kilogram per hectare
Rice
1123
1740
2240
Wheat
1307
2281
2938
Pulses
524
578
689
Oilseeds
579
771
1325
Sugarcane
48322
65395
68596
Tea
1182
1652
1669
Cotton
106
225
510

12. Indian Agriculture – Major Crop Areas
Total Geographical Area million hectares
Net Area sown million hectares
Gross Cropped Area – million hectares
Major Crop Production;
Rice
106 million tonnes
Wheat
96 million tonnes
Coarse Cereals
41 million tonnes
Pulses
20 million tonnes
Oilseeds
20.9 million tonnes
Sugarcane
29.9 million tonnes

13. Indian Agriculture – Strong regional variations in yield
Crop
Average farm yield in Bihar
Average farm yield in Karnataka
Average farm yield in Punjab
kilogram per hectare
Wheat
2020
N.A
3880
Rice
1370
2380
3130
Pulses
610
470
820
Oil seeds
620
680
1200
Sugarcane
45510
79560
65300

14. Indian Agriculture – Present Scenario (SWOT)
WEAKNESS
Fragmentation of land
Low Technology Inputs
Unsustainable Water Management
Poor Infrastructure
Low value addition
THREATS
Unsustainable Resource Use
Unsustainable Regional Development
Imports
small and shrinking holding size (1.16 ha in );
climate variability...high risk.
STRENGTHS
Rich Bio-diversity
Arable land
Climate
Strong and well dispersed research and extension system
OPPORTUNITIES
Bridgeable yield crops
Exports
Agro-based Industry
Horticulture
Untapped potential in the North Eastern part of India
But the future is safe and optimistic for the next decade and more

15. 10 challenges faced by agriculture in India
Small and fragmented land holdings
Manures, Fertilizers and Biocides
Shortage of good quality Seeds for poor peasants
Problem of Irrigation
Lack of mechanization
Soil erosion
Agricultural marketing
Inadequate storage facilities
Inadequate transport
Scarcity of capital
Classification: PUBLIC Draft

16. Contribution of Syngenta in India

17. Syngenta in India is…. A leading Agribusiness
Providing Integrated solutions
Engaging with growers at every step.
Focusing on 8 strategic crops.
World class R&T centre and Manufacturing site in Goa
Research stations across India
Seed manufacturing facilities

18. Our Strategy Integrate Innovate Outperform
Our strategy has growers’ needs at its heart
Create integrated offers supported
by agronomic expertise and
understanding of growers challenges
Integrate
Innovate
Develop new solutions combining biology and chemistry, incorporating adjacent technologies and building new business models
Outperform on the farmer’s field, gain market share, sustain profitable growth
Outperform

19. 17,000 trainings for farmers in 2012
Our Philosophy
Taking responsibility for our products- from production to safe use, storage and disposal is a priority at Syngenta
17,000 trainings for farmers in 2012
More than 1 million farmers and
nearly Channel partners trained
6500 posters in regional languages distributed
Active participation in ‘Container
Management Program’ of
Crop Life India

20. Our Collaborations
Rice ICS project with PAU
Participating in 2nd Green Revolution In Eastern States
Partnering with Punjab Agriculture University (PAU)
Collaborating with India’s biggest cooperative MARKFED
Grape Project with National Research Centre (NRCG)
Food Security Agenda
GRES: In an effort to become ‘partners in progress’ in India’s agricultural growth, Syngenta is participating in the Government of West Bengal initiative to bring the Second Green Revolution in Eastern States. Through the project we seek to enhance rice output with hybrid paddy, responsible use of pesticides and integrated pest management in rice cultivation. Syngenta’s project partners are the government of India’s Department of Agriculture & Cooperation, West Bengal’s Agriculture Department and CropLife India, part of global federation representing the plant sciences industry.
MoU with Punjab Agriculture University (PAU): PAU is India’s leading farm university. It played a key role in bringing about the Green Revolution in Punjab and is an institution respected by farmers. Under its public-private partnership program, PAU had first signed a MoU with Syngenta India in October 2008 and again in October 2011 to jointly undertake projects aimed towards sustainable development. PAU and Syngenta have a singular aim, that of enhancing productivity and quality of farm produce in Punjab by adopting latest technology in key crops like Rice, Wheat and Potato.
GrowMore project: After the announcement of Syngenta’s integrated crop strategy in early 2011, the Global and South Asia Territory Rice teams set out to understand the pain points of the rice growers in order to arrive at a holistic solution. The outcome is GroMore which has proved to be an excellent fit in not only addressing the pain points of the farmers but also to address the food security challenge for an important crop like rice. This project in the North is a collaborative approach with PAU.
Other Projects with PAU:
* Demonstrate 3R strategy to farmers: Right dose, at the Right time and with Right application technology. To educate farmers and applicators.
• Corn Project: We undertook a comprehensive economic benefit study to help guide growers to adopt corn as a superior alternative over rice as well as in Corn-Potato-Corn rotation.
• Wheat Project: This project aims to find the right program to effectively control resistant Phalaris and educate growers on how to effectively manage it with the right scientific method.
• Potato Agronomy Project: This project considers productivity and quality enhancement through right agronomy and effective disease management in Potato. Its objective is to educate growers on overall agronomical practices at the key critical stages of Potato cultivation.
• Herbicide Application Technology: The project demonstrates the use of new herbicide Axial in the control of Phalaris minor in wheat. The aim is to popularize herbicide technology spraying techniques and to enhance the productivity of Rice-Wheat cropping system. It has resulted in average yield increase of 13.6 per cent.
MoU with MARKFED: To reach out to small land holding farmers, Syngenta has joined hands with one of the biggest cooperatives in Asia, MARKFED. Syngenta is able to offer its solutions and services from nearly 3064 cooperative societies managed by MARKFED. Its societies and retail outlets at various locations of Punjab provided the best channel to reach out to the growers.
MoU with CIMMYT: CIMMYT (International Maize and Wheat Improvement Center) in India and Syngenta have been working together to develop multiple projects focused on wheat research activities. These are aimed at increasing cereal productivity by accelerating adoption of new genotypes, improved seed systems and improved crop management technologies including conservation agriculture.
Grape Project with NRCG: Syngenta in association with National Research Centre for Grapes (NRCG) Pune has conducted a 2-year research project to establish and demonstrate effective pest and disease management in grape cultivation, using different crop protection products of Syngenta, to ensure quality grape production free from pesticide residues and which can be accepted into the high quality European market.
The Food Security Agenda focuses on business models that address smallholder farmers and environmental sustainability. One such business model is being piloted in Odisha in rice growing smallholder areas. The model has Village Entrepreneurs who are 24x7 partners to growers. They provide advisory services to the growers and supply them with products made available from a “Centre of Excellence” established by Syngenta and partner organizations having allied products. Each entrepreneur covers about 500 farmers in villages.
New Vision for Agriculture: Syngenta is also participating in the World Economic Forum’s New Vision for Agriculture (NVA) initiative with the Maharashtra government to improve productivity in vegetable production.

21. Corporate Social Responsibility
Me & Mine addresses working conditions on seed farms
We conduct HSE training for growers through Me & Mine
Sparsh contibutes to education, skill development, women empowerment in Goa
Syngenta Krishi Mitr gives innovative crop solutions to growers
Syngenta Foundation India helps and trains smallholders
Preserving the environment at our global supply base in Goa
‘Syngenta Me and Mine’: Improving quality of life in rural India. Syngenta’s flagship program “Syngenta Me and Mine” addresses working conditions on seed supply farms. It aims to eradicate child labor and unjust working conditions in the seed production farms.
Preserving the Environment: Our global supply base Santa Monica Works (SMW) in Goa manufactures high quality, safe and technologically advanced crop protection agents. We have a scientifically designed effluent treatment plant where effluent is neutralized in a fully automated process and is subjected to bio-degradation by extended aeration method. A wild life sanctuary of birds and reptiles in the midst of our works is a source of pride for us and the show piece for everyone who visits Santa Monica.
Sparsh: Santa Monica Works runs a CSR program Sparsh which contributes to areas of education, skill development, waste management, health and hygiene, women empowerment and support to socio cultural initiatives in the local community.
Syngenta Krishi Mitr was established in April 2010 with the purpose of engaging with the Goan Agriculture Community by developing a positive attitude towards agriculture using innovative crop solution and good agriculture practices. This helped to increase yield & quality of produce, contributing to economic growth & improved quality of life of the farming community.
Syngenta India limited set up the Syngenta Foundation as an independent organization in 2005 to help marginalized farmers adopt new ways of agricultural production to enhance yield, and help in improving their livelihoods. The Foundation is working with a number of local NGOs and other associations on resource conservation and crop enhancement projects to provide long term productivity and income generation for the farmers.

22. The Good Growth Plan
India

23. Help biodiversity flourish Look after every worker
The Good Growth Plan
More food
Less waste
More biodiversity
Less degradation
Rescue more farmland
Improve the fertility of 10 million hectares of farmland on the brink of degradation
Help biodiversity flourish
Enhance biodiversity on 5 million hectares of farmland
More health
Less poverty
Look after every worker
Strive for fair labor conditions throughout our entire supply chain network
Empower smallholders
Reach 20 million smallholders and enable them to increase productivity
by 50%
Help people stay safe
Train 20 million farm workers on labor safety, especially in developing countries
Make crops
more efficient
Increase average productivity of the world’s major crops by 20% without using more land, water or inputs
We are launching The Good Growth Plan which includes six specific commitments to address critical challenges the world faces in feeding a growing population.
By 2020, we commit to:
Make crops more efficient: Increase average productivity of the world’s major crops by 20 percent without using more land, water or inputs
Rescue more farmland: Improve the fertility of 10 million hectares of farmland on the brink of degradation
Help biodiversity flourish: Enhance biodiversity on 5 million hectares of farmland
Empower smallholders: Reach 20 million smallholders and enable them to increase productivity by 50 percent
Help people stay safe: Train 20 million farm workers on labor safety, especially in developing countries
Look after every worker: Strive for fair labor conditions throughout our entire supply chain network
One planet. Six commitments.

24. India Examples
GroMore an integrated rice solution comprising of simple protocols offering timely advice ‘in the language of the farmer’ to establish and protect the crop, delivering immediate yield increases of up to 30%.
Tegra™: Piloted in South India in An integrated growing system, delivering more productive tillers and a yield increase of up to 30%.
Project Nirmiti: a program that utilizes a network of local residents to make agricultural knowledge, inputs and services available to smallholders in rural India to improve farming practices, productivity and livelihoods.
Techno-Commercial Centers: Farmer Producer Companies set up by government in Madhya Pradesh aim to help India’s smallholders access technology and achieve economies of scale in purchasing, marketing etc.
Syngenta Me and Mine utilizes a network of local residents to make agricultural knowledge, inputs and services available to smallholders in rural India to improve farming practices, productivity and livelihoods.

25. Joints projects with PAU  “ Popularsing recommended agronomic practices of crop viz Rice,Corn,Wheat & Potato” Major PROJECT GroMore Rice / MaxWheat
Classification: INTERNAL ONLY

26. Summary of North GroMore pilot project with PAU – 2012/13
MOU Signed with PAU
Sharing GroMore concept
Oct
June 2012
Syngenta GroMore Pilot
Yield increase – 32%
Syngenta CP protocol – Rs.7731/ha
Grower CP spend – Rs.4790/ha
Additional income – Rs / ha
PAU officials sharing GroMore
Tillers to farmers
PAU officials & growers Counting
GroMore Panicles & grains
Outcome for Grower & Syngenta
Better ROI for grower
August 2012
September 2012
October onwards
Classification: INTERNAL USE ONLY
Actual yield and quality data is expected by Oct end 2012

27. Outlining GroMore Project
Selected 5 Districts in Punjab – Divided each in to two sub districts.
5 Villages in each sub district – 10 Villages per district
5 Growers per village – 250 Growers in all 5 districts
Undertaken ½ Acre of Grower for GroMore – 125 Acres Under GroMore
Geography
Central Plain Zone
Sub Mountainous Undulating Zone
Undulating Plain Zone
Developing
Amritsar
Gurdaspur
Developed
Ludhiana
Mixed
Jalandhar
Kapurthala
Developing Geography
Selected 5 Districts cover;
Major rice agro climatic zones
40% of Punjab rice acreage & production
PAU presence (Farm Advisory Services)
Both Rice-Wheat & Rice-Potato rotations
Developed Geography

28. Total Grower Data – 173 (8 Sub Districts )
Data Summary
Total Grower Data – 173 (8 Sub Districts )
ROI - Average yield increase value is R.22K/Ha over farmer practice with Rs. 3K/Ha increase in CP spend.
Average Increase in Yield & Additional Income across geographies;
Developing
Developed
Mixed
Yield Increase - MT/ Hectare
1.82
1.56
1.68
Yield Increase %
41%
20%
30%
Additional Income/ Hectare - INR
23321
19904
21520

29. GroMore – Summary of “ Grower feedback”
Nursery in beds
is meaningful
Line transplantation
helped in aeration
of crop hence less
pests/Disease
& Agri.ops are easy
Reduced Fertilizer
inputs
Actara drench gives
lush-green-healthy
seedlings.
One line off is good
Thionutri at 15 DAT
gives more tillers
Not only preached but
practiced too.
GroMore Plot is like
garden – Everyone
stops to see.
Liako prophylactic
is unique.
Fellow farmers who
made fun of us are
now appreciating.
More hills/Sq. Meter
will yield more.
Uniform crop
emergence/tillering.
Had to spend
Rs.800 on manual
weeding in my plot
The only company
having complete
solution.

30. GroMore is a dream harvest for farmers !!
Better Output Price – because of better quality GroMore crop fetching min 22 $ /MT means 9% higher than farmer practice
Early Harvesting - GroMore harvesting is early by 15 days , means will be able to advance sowing of Rabi crop for a better harvest .
Observe the grain color
GroMore Practice
Farmer Practice
1st GroMore harvest in market

31. GroMore – Summary of officials'’ feedback
I would like to thank Syngenta rice team for this kind of Unique initiative in our developing area of Rice.
By this unique story telling you are not only doing verbal education of rice cultivation but also demonstrating it in farmer fields….is commendable .
Syngenta rice team team was recognized in annual PAU Kissan expo.
We feel good to attend such knowledge dissemination meetings
PAU Vice- Chancellor , Dir. of Agriculture Punjab, ADG IRRI, Head of PAU Kissan Club, PAU governing board members
NABARD Team & Deptt of Agriculture officials
Deputy commissioner Gurdaspur – Dr. A Trikha IAS
Dr.MK Saini – FASS ( Farm advisory service Gurdaspur)

32. Global Nuffield farming Scholars from Canada/Ireland/New-Zealand & Australia (Guests at PAU Kisan Mela) have seen GroMore Rice Plots
“PAU & Syngenta have jointly taken a good initiative with Rice project This will surely enhance rice productivity. Farmer will surely get a yield increase of 20-30%.”
Brenda Schlepp 2012 Scholar
Canadian Nuffield Agricultural Scholar
“It is seen first time the way farmers are being advise in such a good manner.”
Jemma Sadler 2012 Scholar ,
Wongan Hills in Western Australia,
“It is amazing to see the difference between the GroMore Rice Plot & Farmer practice field .The GroMore Plot is completely free of pest & Farmer Practices was fully damage with pest”
Robin Schaefer,
Loxton in South Australia
“Hopes of new revolution will come in future with the increase of plant population /m²
More Seedling …More crop/Yield
Good initiative. Keep it up
Mr. P.P.S.Pangali (President PAU kisan Club)

33. Farmer excited to see the MaxWheat project results
Classification: INTERNAL USE ONLY

34. MaxWheat Project- Agronomy informationinformation gave to growers
Classification: INTERNAL USE ONLY

35. Safety / Application message….. In all the farmer meeting..
Classification: INTERNAL USE ONLY

36. GroMore Rice Approach…. Easy to understand
Seedling phase
Vegetative
Reproductive
Ripening
Establish yield & quality foundation
Max. yield potential
Protect quality
Strong & Healthy
foundation
Strengthen the
expectation
Turn hope into
reality
Maximize yield
and quality

37. Thank You!