1. A Basic Guide to Exporting (after Madoff) Doug Barry U.S. Commercial Service Doug.Barry@mail.doc.gov

2. After Bernie Bernie the symbol Credit dried up Worldwide recession Exports off a cliff Deficit High unemployment Excess Manufacturing capacity

3. Trade Snapshot Protectionist Stirrings (wheels falling off?) Knockout WTO Round? Free Trade Agreements Immigration In Search of a Trade Policy

4. Trade—The Value Add 1 in 5 factory jobs 1 in 3 acres of farmland 5 million jobs created by FDI $770 Billion from foreign tourists 10,000 plus Michigan companies export $45B Need to sell more stuff

5. Background Facts Number of U.S. exporters: 265,000 That are small: 85% That are SMEs in Michigan: 90% Percent of all U.S. businesses: less than 2% Percent in U.K.: 6% Companies selling to one market: 65% Potential exporters: 600,000 New Economic Reality = More exports

6. Michigan Marvels Northern Antler

13. Benefits More sales Preserve/create jobs Distribute risk Maximize production capacity Product improvement Better management and customer service Can be transformative

14. Within Our Power Secretary’s Detroit Initiative Review of Export Controls Call the Commercial Service Support your local Community College Web sites and social media Tap other government resources (MEP) Antlers to Pakistan

15. At Home in the World or Bye-Bye Bernie