1. Good Business Letter 規範的商業書信 Reference: International Business Correspondence For All Occasions (Macmillan)

2. General Guidelines -1  Be clear, brief and businesslike.  Don’t write confused, overlong or pointless letters.  Be polite, friendly and informal.  Don’t be rude or patronizing.

3. General Guidelines -2  Write concise and purposeful letter.  Don’t try to write in a literary style.  Write to communicate.  Don’t try to impress with your writing.

4. Keep your letters:

5. Organizing letters follow the same patter, making clear the 1 st paragraph purpose The next paragraph or paragraphs circumstances the final paragraph action

6. Letter Style -1  Three popular styles used in business correspondence:  full-blocked style  semi-blocked style  modified blocked style

7. Letter Style the appearance of the letter Full Block Semi-Block 1.1 position of dateline 2. indented first line of the paragraph 1.2 complimentary closing and signature in the middle of the page

8. Letter Style the modified- blocked style  This style is the combination of the full-blocked and semi- blocked styles.  The only difference is that the opening line of each paragraph is not indented.

9. Basic parts of a letter  Letterhead  Date  Inside Address /Addresser’s address  Salutation  Body of the letter  Complimentary Closing  Signature sample

10. (1) Date 英式；美式 (2) Inside Address (3) Salutation (4) Body (5) Complimentary Close (6) Signature P.S. Please check out our Christmas seleciton at www.plazaofmusic.com.www.plazaofmusic.com (7) Enclosure Notation 標示法為 Enclosure 或縮 寫為 Enc. 及 Encl. 或寫 Attachment ， 表數量時可這 樣寫： 1 Enc. Enc. (1) 3 Encs. Attachment:3 Enc. (8) Postscript 寫法： P.S. PS. PS 6 Basic parts of the letter

11. Exercise 1.1  What are the seven basic parts of a business letter?  How do you write the following dates in English?  二 0 一三年九月九日  民國 102 年 10 月 5 日  State the differences among the three letter styles: full-blocked style,