1. Presented Insider’s Summit Mayumi Young, CPA

2. Legal Disclaimer This workshop is not intended to be for legal, accounting, or tax advice. Information provided throughout the program is for general educational purposes only. We recommend that you seek professional legal, accounting, or tax advice as you deem necessary. cpa-moms.com

3. M oney Mastery “It is financial fitness (mastering the game), not financial literacy (mastering the rules) that leads to financial success.” Your Life and Your Legacy, Roger Hamilton

4. Mastery Takes Time cpa-moms.com

5. We all start somewhere… cpa-moms.com

6. …to develop mastery. cpa-moms.com

7. Four Levels of Learning 1.Unconsciously Incompetent 2.Consciously Incompetent 3.Consciously Competent 4.Unconsciously Competent LEARN HOW TO: be a real estate investor be a business owner

8. B est Practices “It's not what you've got, it's what you use that makes a difference.” Zig Ziglar

9. W hy?

10. Why Use Financials? Business plans are the business owner’s map. Financial statements are the business owner’s compass. cpa-moms.com

12. The Numbers Don’t Lie cpa-moms.com

13. finding the right solution Accelerate Your Growth (from a Financial Perspective): 1.Accounting Technology 2.Financial Systems 3.Leverage Wealth Team cpa-moms.com

14. finding the right solution WHY have QUICKBOOKS or any accounting software for that matter? Use the RIGHT TOOL for the job! cpa-moms.com

15. financial systems cpa-moms.com  Electronic Systems  Paper Systems  Policies  Procedures  Reporting  Money Movement

17. H ow?

18. How much is your business worth?How much is your business worth? How healthy & wealthy is your business?How healthy & wealthy is your business? BALANCE SHEET How effective & productive are you with your business assets?How effective & productive are you with your business assets? How profitable are you?How profitable are you? PROFIT & LOSS Are you self-sufficient?Are you self-sufficient? CASHFLOW BUSINESS OWNERS: FOCUS ON USE OF DATA cpa-moms.com

19. Cashflow Report Profit & Loss Report cpa-moms.com

20. What is the Difference? Cashflow : Measures how timely, and responsible the business has been in utilizing all sources of cash during a period time. Profit & Loss (Income Statement): Measures how productive, and profitable a business has been in its operations during a period of time. cpa-moms.com

21. Garbage In / Garbage Out cpa-moms.com

22. 3 Simple Steps Start with Good Data, Consistent Practices, and Proper Tools: 1.Enter/Compile data in QuickBooks. 2.Run, reconcile & review reports (no less than once a month). 3.Be accountable to the results & make choices/corrections as needed. repeat until you retire… cpa-moms.com

23. 3 Numbers to Know (without looking at the books) 1. Gross Monthly Revenue 2. Total Monthly Recurring Cash Out (“Cash Burn Rate”) 3. Profit Margin (as a % of revenue) cpa-moms.com

24. W ealth Team “Talent wins games, but teamwork and intelligence wins championships.” - Michael Jordan

25. “An expert is someone who has succeeded in making decisions and judgments simpler through knowing what to pay attention to and what to ignore.” Edward de Bono FOCUS ON GROWING A PROFITABLE BUSINESS & SURROUND YOURSELF WITH FINANCIAL EXPERTS cpa-moms.com

26. business questions for growth  Where Can I Leverage?  How Can I Create a Scalable Business Model? cpa-moms.com

27. Assign & Measure: KPI of the Deal, Business & Team  Marketing: # of Leads, avg cost per deal  Sales: avg conversion % from lead to close  Real Estate Agent: avg profit per agent, avg # of deals per agent cpa-moms.com

28. Attracting the Right Money Partners  Be a good steward of your investors’ money (and your own!)  Be prepared to show historical actual results and financial projections based on historical data (business and/or deal)  Be financially literate cpa-moms.com

29. Wealth Team  Accountant  Tax Planner  Banker  Attorney  Insurance Professional  Financial Planner  Coach  YOU! cpa-moms.com

30. BEST PRACTICES 1.BUILD SYSTEMS & AUTOMATE 2.USE THE RIGHT TOOL FOR THE “JOB” 3.MAINTAIN YOUR FINANCIAL INTEGRITY 4.USE YOUR FINANCIALS & CORRECT OFTEN 5.LEVERAGE EXPERTS cpa-moms.com

31. M arket Research

32. For additional complimentary training, resources & support customized specifically for the FortuneBuilders community make sure you specify: FORTUNEBUILDERS in the “how did you hear about us” field. www.cpa-moms.com (877) CPA-MOMS