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Jody Price Oromocto Fire Department
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Departmental Overview
54 Member Composite Department 3 Management 20 Career Firefighters 30 Volunteer Firefighters 1 Administrative Assistant
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Communities Serviced by OFD
Town of Oromocto Oromocto First Nation Burton Geary Lincoln Rusagonis/Waasis Maugerville/Sheffield
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What do we do? Fire Suppression Water Rescue (Surface) Ice Rescue
Motor Vehicle Accidents Off Road Rescue Fire Prevention Hazardous Materials (Operations Level) Medical Assistance Disaster Services/EMO EMO Planning Coordination
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How good communication can provide a community with an extremely effective response during emergencies. 10 Tips The Good The Bad The Ugly
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1. Good Internal Communications The Leader
Starts with the person at the top. The attitude of the Leader toward the EOC Committee sets the tone for how everyone else will support the plan and the EOC. One of the most important things a Leader can do to support the EOC Committee is attend meetings and exercises 1. Good Internal Communications The Leader
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2. Good Internal Communications The Staff
Make sure the staff understand the importance of supporting the EOC Committee and the EOC. One of the most discouraging things for the EOC Committee is lack of staff support. Staff need to support: - Plan Updates - Meetings - Training/Exercises 2. Good Internal Communications The Staff
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3a. Good External: Public Communications on multiple levels
Have multiple ways of communicating with your residents Social Media Standard Media LED signs Sentinel Door-to-Door 3a. Good External: Public Communications on multiple levels
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3b. Good External: Working With Your Media Develop relationships
- Press Releases - Tours of affected area Feed them! National vs Local Media - Large Incidents 3b. Good External: Working With Your Media
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Ensuring your community has multiple levels of communications to use during an emergency :
Land lines Cell Radios VHF/UHF/Trunk Sentinel Amateur Radio Satellite Social Media 4. Good Ensure your Emergency Responders have multiple communication methods
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5. Good Using Social Media to your benefit Understand it Be on it
Monitor it – (dedicated person) Stay ahead of it Train on it Set Policy on its use 5. Good Using Social Media to your benefit
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REOC Flood 2014 Message
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6. Good Having a Budget to Support EMO Programs
Ensure your EMO budget is sufficient to allow you to support your: - Committee - Plan - EOC Stand alone account, not blended into multiple department’s budgets 6. Good Having a Budget to Support EMO Programs
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7. Bad Not Communicating with (outside) Partner Agencies
Having no contact with Partner Agencies until the Emergency. The first time you exchange business cards shouldn’t be during the emergency. Build Partner Agencies into your Plan and Committee. Ie: Red Cross, Amateur Radio, School District, Major Employers 7. Bad Not Communicating with (outside) Partner Agencies
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8. Bad Not having a Communications Plan
Not having all forms of Communications written into your plan. Internal Communication EOC, Responders External Public, Outside Agencies, Media 8. Bad Not having a Communications Plan
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9. Bad Never using your EOC and/or Plan and not having AAR’s
If you have a prolonged incident If you have an incident that exceeds your capabilities Any incident – the more you activate the EOC and do After Action Reviews (de-brief) the stronger your Plan and EOC will become. 9. Bad Never using your EOC and/or Plan and not having AAR’s (After Action Reviews)
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10. Ugly Not Communicating Before During or After Emergencies
Stay ahead of potential emergencies (Meet, Plan, Go home, Wait) Lack of Communication sent to: EOC Committee Staff Public Social Media Media Make sure we learn from our past experiences If you don’t spend time supporting and communicating the Plan and EOC don’t think it will run perfect during a time of Crisis 10. Ugly Not Communicating Before During or After Emergencies
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For the Fire Chiefs New Fire Truck!
11. Ugly, Ugly No Budget
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Contact Information Phone Address 50 Miramichi Road Oromocto, New Brunswick E2V 1S2 Web site
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Questions
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