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Marketing Technology Kelompok 11 Belrin Chrissandi 1501196216 Gunarto1501210082 Pendi1501210164 Suhendri1501208834 Winly1501193492.

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Presentation on theme: "Marketing Technology Kelompok 11 Belrin Chrissandi 1501196216 Gunarto1501210082 Pendi1501210164 Suhendri1501208834 Winly1501193492."— Presentation transcript:

1 Marketing Technology Kelompok 11 Belrin Chrissandi 1501196216 Gunarto1501210082 Pendi1501210164 Suhendri1501208834 Winly1501193492

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5 Should Your Company Have a Chief Marketing Technologist?

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8 Where do you find marketing technologists ?

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10 * Customers * Technology is always a means and not a goal * Understand the role and value of Technology * Always be aware of the future * Never forget the 4 P’s Key Thoughts

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12 HOW TO BE A MARKETING TECHNOLOGIST MUST HAVE A DEPTH OF … TECHNOLOGICAL EXP MARKETING EXP MANAGEMENT EXP

13 WHAT A MARKETING TECHNOLOGIST MUST DO ADVICE OPERATIONS EDUCATION

14 When is Marketing Technology Needed? Promoting Product Discount Periodic Selling

15 Example of Marketing Technology Augmented Reality Facebook Hanger Virtual Footwear (Nikeid)

16 Types of Marketing Viral Marketing Seasonal Marketing Email Marketing Direct Marketing

17 Thank you

18 Sumber http://www.getelastic.com/chief-marketing-technology-officer/ http://chiefmartec.com/2010/04/rise-of-the-marketing-technologist/ http://www.slideshare.net/sjbrinker/rise-of-the-marketing-technologist http://contentmarketinginstitute.com/2013/06/brand-marketing-needs-chief-marketing-technologist/ http://mashable.com/2010/10/19/chief-marketing-technologist/


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