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Panel 2: Creating Wellness and Well Being in the Interior Gail C. Miciuda Engineering Director Advanced IP/Console & Safety Products
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IAC Group – Proprietary and Confidential 2 Creating Wellness and Well-Being in the Interior Defining Wellness According to Dr. Bill Hettler, co-founder of the NWI, “Wellness is an active process through which people become more aware or and make choices toward, a more successful existence.” Your Vehicle’s Interior Can Touch on All Six Dimensions
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IAC Group – Proprietary and Confidential 3 Creating Wellness and Well-Being in the Interior Defining Well-Being #Happy#Healthy#Successful
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IAC Group – Proprietary and Confidential 4 Wellness and Well Being in the Automotive Interior What it is Not… StressfulPollutionUnhealthyArtificial PassiveOverwhelmingNegativeBy Chance
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IAC Group – Proprietary and Confidential 5 Why Should Wellness and Well Being be a Focus ? 61 of USA’s largest 100 cities see increased traffic congestion Nationwide, congestion is up 6% in 2013 Average commuter in Top 10 worst traffic cities spending 47 hours per week in their vehicle – up from 42 hours n 2012 Economic Improvements = More Jobs = Longer Commute Times
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IAC Group – Proprietary and Confidential 6 Creating Wellness and Well-Being Alignment to Key Characteristics of the Interior Material Functional Sub Components Integrated User Experience
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IAC Group – Proprietary and Confidential 7 Would consumers still think so if they know what materials were used to manufacture their interior ? Are the manufacturing practices of the automotive industry environmentally friendly ? Creating Wellness and Well-Being Alignment to Key Characteristics of the Interior
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IAC Group – Proprietary and Confidential 8 IAC Focus: Material Dimension of Wellness & Well Being Environmental Focus SPE Top Environmental Award Recognition IAC reduced the amount of landfill from plants by 36 million pounds per year! Three plants achieved zero landfill from manufacturing and the others reduced their landfill by 50% to 80%.
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IAC Group – Proprietary and Confidential 9 Creating Wellness and Well-Being Alignment to Key Characteristics of the Interior Why can’t function follow form ?
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IAC Group – Proprietary and Confidential 10 IAC Focus: Functional Dimension of Wellness & Well Being Ambient Lighting & Crafted Product Focus
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IAC Group – Proprietary and Confidential 11 Creating Wellness and Well-Being Alignment to Key Characteristics of the Interior How much information is too much information? How does User Experience and Integration differ by generational group?
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IAC Group – Proprietary and Confidential 12 IAC Focus: User Experience Dimension of Wellness & Well Being High End Cockpit Modules
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