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Presentation by: Bill Lage, Marketing Technology Manager RE/MAX North Central October 20, 2010 10:00am – 10:30am
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Bill Lage blage@remax-nc.net 952-897-0447 ext. 409 http://www.facebook.com/BillLage http://twitter.com/BillatREMAX http://www.facebook.com/REMAXNorthCentral http://youtube.com/remaxnorthcentral http://www.SoldSignBlog.com These slides are available at http://www.soldsignblog.com/webinars/ http://www.soldsignblog.com/webinars/
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1. What is an Autoresponder? 2. Why should I use one? 3. RE/MAX LeadStreet Drip Email campaigns 4. Questions and Answers
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First thing first! If you are going to spend time, money and effort to get traffic (potential leads) to your website, you need to do what you can to capture their information. (who they are and how to contact them) The best way is to ask them for their name and email address. THIS IS EXTEMELY IMPORTANT TO DO ON EVERY WEBSITE YOU OWN!
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Once you get them to give you their name and email then follow up. This opens the door to creating a relationship with them. Email them right away with a thank you for signing up and more ways to contact you. Or better yet…AUTOMATE THIS!
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Some Autoresponder providers 1. Aweber (aweber.com) 2. Constant Contact (constantcontact.com) 3. Exact Target (exacttarget.com)
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After I get their name and email address, now what? 1. Contact them via email. Ask them to ask any questions they may have and work with you directly. 2. Add them to your LeadStreet and place them on a drip email campaign.
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1. What is an Autoresponder? 2. Why should I use one? 3. RE/MAX LeadStreet Drip Email campaigns 4. Questions and Answers
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Bill Lage blage@remax-nc.net 952-897-0447 ext. 409 http://www.facebook.com/BillLage http://twitter.com/BillatREMAX http://www.facebook.com/REMAXNorthCentral http://youtube.com/remaxnorthcentral http://www.SoldSignBlog.com These slides are available at http://www.soldsignblog.com/webinars/ http://www.soldsignblog.com/webinars/
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