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Introduction Casa de Santiago LLC Robert E. Harris Owner 440 Burroughs, Box 155 Detroit, MI 48202 313.820.4702 direct 313.875.5850 fax www.casadesantiagollc.com
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Building Safety Challenge – Fires
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Building Safety Challenge – Earthquakes
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Building Safety Challenge – Hurricanes
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Solution - Arxx Insulated Concrete Forms - Safer- Healthier - Stronger- Energy Efficient
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Solution - Arxx Insulated Concrete Forms California Wildfires 2008
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Solution - Arxx Insulated Concrete Forms Hurricane Katrina
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Solution - Arxx Insulated Concrete Forms Meets engineering requirement for earthquakes
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Solution - Arxx Insulated Concrete Forms Healthier living environment
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Energy Efficiency – Winter - $50/month/unit 65% Lower !!
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Technology – Arxx Edge, Prime & Steel Speed Field Assembled Industrial
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Business Development 2008 20092010 20112012 Founded Trained Trained Start Start Detroit 70 Installers 24 Installers 8-10 Res., 10-12 Res., Dealer- 1 Comm. 2 Comm. ship Started Tech Projects Projects Town Smart- Began Assisted Start Program Installer on 3 Projects Training 4 th Quarter - Start 2 Projects
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Competition Nudura Reward Superior Wall Conventional Construction Arxx Advantage – Unmatched Technical Support and Customer Service
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Competition – Insulating Concrete Form Detail Competition - Other Insulating Concrete Forms ArxxNuduraSuperior WallReward Founded1978200019811988 DistributionInternational 22 StatesNational Plants111176 Customer Support++++++ Warrentee30 years +++na15 years +++ Fire950 d +++698 d ++na R-ValueR-22 +++ R-12 +R-22 +++
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Competition – Conventional Construction Detail ICFWoodSteelMasonry Energy Efficiency++--- Energy Payback5 years-- Fire Rating++--++ Strength++--++ Cost$$$$$$
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Market Size
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Go to Market Strategy Homes - Detroit $87 Million American Reinvestment and Recovery Act
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Go to Market Strategy DPS Schools and Detroit Medical Center $1 Billion Market 2011 thru 2015
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Management Team Robert E. Harris – Owner/Manager - 17 years in construction trades - 13 years self-employed Jim Quain – ICF Consultant/Estimator - 17 years as Insulating Concrete Form Distributor - Sold/installed over 200 basements, 150 homes, and 15 commercial buildings Stephanie Abernathy-Lane – Human Resources/Marketing - Master’s of Business Administration To Be Added - CFO, Office Manager, IT Support
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Business Model Arxx Sales, Bracing Rental & Work Force
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Financial Projections Total Sales 20102011201220132014 ICF Sales$52,000$413,800$538,332$721,423$990,583 Rental$6,000$41,400$52,596$68,962$92,880 Labor$2,000$8,800$10,032$11,737$14,085 Total Sale$60,000$464,000$600,960$802,123$1,097,548 Revenue, Expenses and Profit 20102011201220132014 Total Sales$60,000$464,000$600,960$802,123$1,097,548 Expenses$54,000$396,000$492,480$634,154$843,529 Profit$6,000$68,000$108,480$167,969$254,019
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Ask, Use of Funds, Exit $50,000 Dollars, 1 st Round Trailer Bracing Tools Office and Office Equipment Grant Writer Sell Michigan Business – 2015 and Transition Business to Caribbean
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Casa de Santiago LLC Robert E. Harris Owner 440 Burroughs, Box 155 Detroit, MI 48202 313.820.4702 direct 313.879.5850 fax Website: casadesantiagollc.com
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