1. Real-Time Travel Information in Turn-by-Turn Navigation: Past Present & Future Alain L. Kornhauser Professor, Operations Research & Financial Engineering Director, Program in Transportation Founder, ALK Technologies, Inc. and Founding and Board Member Committee for Smart New Jersey Presented at New Jersey’s TransAction Conference Atlantic City, New Jersey April 11, 2012

2. 40 Years Ago

4. The Cure for the Common Driver … … CoPilot

5. 1998: CoPilot 1998 ITE PresentationPresentation 1998 ITE PresentationPresentation 1998 TruckPC PresentationPresentation 1998 TruckPC PresentationPresentation

6. Week 9 “Early” versions of Portable Sat/Nav solutions

7. Week 9 Finally… Convergence of GPS Real-Time Information (and Advertising) Decisions that Improve Quality of Life & & Wireless & Robust OS & Memory & Processing Navigation Based Commerce nCommerce

8. Opportunities to Improve Quality of Life “17” year olds Soccer Moms Those that have never wanted to go anywhere Dads who never ask for directions Anxiety Relief Feel Good Safety, Security, Comfort Market Segments (Consumers) Quality of Life

9. Consumer Real-time Data Apps: nCommerce (Navigation-based Commence) CoPilot Live knows your… – Current Location – Destination – Route Along the way – Points of Interest – Businesses – Traffic – Weather Local Search

10. Current Versions of CoPilot Live CoPilotLive Features

12. Opportunities to Improve Quality of Life “17” year olds Soccer Moms Those that have never wanted to go anywhere Dads who never ask for directions Better Feed the Family Solid Quantifiable ROI Anxiety Relief Feel Good Safety, Security, Comfort Mobile Professionals Market SegmentsQuality of Life

13. For the Mobile Professional … Recent implementations have resulted in: – 17% reduction in fleet mileage – 20% improvement in mobile workforce efficiency – 7% reduction in fleet size – Ability to deliver in one hour customer time windows

14. The Future for Real-time data will be… The Advances in Autonomous Vehicle Control – Much of it fueled by the DARPA Grand Challenges ’04, ‘05, ’07 – Continued on by researchers, entrepreneurs and manufacturers Lane departure warning and lane keeping Frontal collision warning and avoidance Many individual autonomous vehicle initiatives – Princeton: Prospect 12 … objective to pass NJ DMV driver’s test – Italians – Germans – VT, CMU, Stanford, … – Google All with the objective of placing sufficient intelligence in a vehicle so that it can operate safely and efficiently on existing street mixed in with human operated vehicle

15. It is Clear… We aren’t very good drivers We prefer to – text, talk, drink, sleep, daydream, rather than drive Driving is boring, an insult to our intelligence! Once upon a time… – I shifted gears, controlled my cruise speed with my foot and closely planned my every turn Hopefully… – I’ll no longer have to steer, brake, or pay attention. Chances are: People will gladly pay for such service

16. If I don’t have to drive… Why should I own??? If I pay enough… – One will show up at my front door and properly deploy itself at my destination. If demand is too high… – I can walk to a nearby autonomous taxi stand and contribute to ridesharing.

17. To serve New Jersey’s ~30 million daily trips, I need… – NJ Transit rail and express bus operation to continue operation – ~10,000 off-street Autonomous Taxi locations – <1,000,000 autonomous vehicles (3.71 registered automobiles in NJ (2009) – All operating on existing streets that could continue to be used for goods movement, emergency management, bicyclists, walkers. Thank You