2. Our Role: Enhance the region’s economic vitality by: Implementing a Dynamic Marketing Strategy, and Creating Cutting Edge Research on the Economy In order to Attract and Retain Great Companies

3. Greenlight Board Members Mark Ganz, The Regence Group Malia Wasson, US Bank, Oregon Eric Parsons, The Standard Pat Reiten, Pacific Corp Peggy Fowler, PGE Steve Stadum, Oregon Health Sciences University Jim Mark, Melvin Mark Wally Van Valkenburg, Stoel Rives LLP Alan Johnson, Wells Fargo Wes Lawrence, Key Bank Don Krahmer, Schwabe, Williamson & Wyatt Bob Jesnik, Aequitas Capital Denny Rawlinson, Miller Nash Roger Hinshaw, Bank of America Randy Miller, The Moore Company Scott Campbell, The Columbian Bill Stoller, EPS Portland

4. The Region

5. Regional Population Trends (2006)

6. Regional Building Permits: 10,644

7. Minority Population:16.5%

8. Regional Diversity (2006)

9. Industrial Land Supply (2001)

10. 2008 Work Plan Staff size: 7 FTE’s o 1 CEO o 1 admin support o 1 research o 1 marketing/communications o 3 business attraction o 3-4 interns (small stipend) o Possible role for Investor Relations/Grant Writer

11. 2008 Work Plan Advertising -no expenditures in 2008 Marketing Collateral – 4 major products o Economic report on the region (comparative) o Web Site –content heavy and interactive o Sustainability Study (comparative) o Industry Cluster Study o Other press releases & white papers on economic trends o Annual Meeting/release of Economic Report

12. 2008 Work Plan Business Attraction/Retention Site Consultants Outreach Familiarization Tour Industry Attraction/Retention (x 3staff) Trade Show Events Local retention events Ambassador’s Best Practice Trip Six Welcoming Dinners for New CEO’s & Spouses

13. Challenges over the next six months Raising additional resources Understanding what marketing and research has been done Avoiding duplication/Finding Synergies Integrating the Ambassador’s effort Building the base economic story Creating a data intensive, interactive web site Establishing strong collaboration with Regional Partners