1. BPM Conference Laying the Foundation for BPM @ IMS 19 th April 2005, Institute of Directors

2. BPM Conference 19 th April 2005 IoD Agenda  Introduction  IMS?  BPM @ IMS  Where is it going wrong?  How can we get it right?  Strategy  Future  Q & A

3. BPM Conference 19 th April 2005 IoD Introduction  David Bennett, A.C.M.A. Director : IT  9 Years @ IMS  20 years in Mgmt Reporting  15 years Reporting Systems

4. BPM Conference 19 th April 2005 IoD IMS ? IMS is the one global source for pharmaceutical market intelligence, providing critical information, analysis and services that drive decisions and shape strategies. Just about every major pharmaceutical and biotech company in the world is a customer of IMS. Our unique mix of experience and expertise makes us the right choice for help in optimising portfolios … ensuring successful launches … managing brands … and improving the effectiveness of sales teams.

5. BPM Conference 19 th April 2005 IoD What makes IMS such a valuable resource?  Our global reach, with a presence in over 100 countries. 50 years of industry experience.  Unmatched data resources and the advanced analytics and consulting expertise to put it all in context.  A strategic commitment to viewing every business need and issue from our customers’ point of view.  A continuum of capabilities – from data and applications to services and consulting – that enable us to create tailored offerings designed to match core activities common to all pharmaceutical companies.  We’ve forged long-term relationships with the industry’s decision-makers, who view IMS as a valuable partner.

6. BPM Conference 19 th April 2005 IoD BPM @ IMS. History  Financial Reporting.  Product Analysis  Product by Client Analysis  Budget Measurement  Gap Analysis; Who/What/Where/When

7. BPM Conference 19 th April 2005 IoD What Went Wrong?  The Doctor, the Engineer & the Accountant  Measurement  What?  Where?  When?  Standards  Business Buy in

8. BPM Conference 19 th April 2005 IoD How Do We Get It Right?  Analyse the Issues  Create a Strategic Case  Goals  Strategy  Tactical Implementation  Get Full Buy In  Implement

9. BPM Conference 19 th April 2005 IoD Single Product Rollup Standard Chart of Accts One Way to view the Business Single Version of the truth Strategy Global Approach Mgmt Reporting Emphasis v. Financial Reporting Requirements Single Client Rollup Fully ENDORSED by DT/DC/NC/KMcK Published Global Strategy Platform Analysis

10. BPM Conference 19 th April 2005 IoD Skill Sets Resources Global v. Regional v. Reporting Site Reporting Key Principles Key Principles Accuracy SPEED Technical Limitations FLEXIBILITY Unity Throughout Business Historical Data Storage

11. BPM Conference 19 th April 2005 IoD HFM Corp Rep, Leg & mgmt MS Excel MS Access Hyperion Reports & Analyzer Systems SAP FI/SD/CO Pivotal Lotus Notes HFP Local Rep. US/EU/Local/BL P&L MS SQL SAP Direct Access Hyperion Essbase GIMS EU STANDARD? Fed by BRS & IMS AG EU SAP No SD for US Not Standardised Variable Product Hierarchies SAP BW & PA ? IMG Reliant Resource Speed Flexibility Primary Ad Hoc For HFP NOT HFM (Serious Drawback for Finance) TSP Allocations

12. BPM Conference 19 th April 2005 IoD Drill down from Top to Bottom Unified Production View/System Management Culture Core Issues Key Principles Tiered Reporting Local/Region/Corp How Do We Measure Cost & Expense Treatment of Localisation Of Product/Production What Are Our PRODUCTS? Standardisation of Allocation Methods Mgmt v. Legal Reporting Company Structure

13. BPM Conference 19 th April 2005 IoD ASPA No SD = No RIH FI Common to All US BRS Billing & Sales Analysis LA Forecast & Budget SAP V. NON SAP SAP BRS & LA Forecast & budget Interface CO Common to all in GIMS 12/13 Instances in EU Mgmt Reporting Europe IHA/MR Europe Acquisitions SD Europe & IMS AG Non SAP Small Company Model Interface No Allocation across CO Project Module Cambridge Legal Reporting

14. BPM Conference 19 th April 2005 IoD Data Pyramid Transaction/Data Collection Data Transmission/Archiving Data Transformation & Analysis Data Reporting Analytical Environment

15. BPM Conference 19 th April 2005 IoD Data Pyramid SAP R/3; Pivotal CRM; TSP; Lotus Notes; Peoplesoft Hyperion Application Link/SQL Hyperion Planning/Fin Mgmt Hyperion Reports/Excel Web Based Tools

16. BPM Conference 19 th April 2005 IoD Solutions ARC HR SAP HFM Planning EssBase Analyzer TSP Pivotal Notes HAL SQL Peregrine MSOffice Intranet

17. BPM Conference 19 th April 2005 IoD Customers Finance Sales Marketing C & S Exec Mgmt HR

18. BPM Conference 19 th April 2005 IoD Future  Data Staging Environment  Business Line Reporting  Product Profitability  Value Add  Key Performance Indicators  Collaborative Knowledge Management

19. BPM Conference 19 th April 2005 IoD Questions & Answers?