1. For your oral health and beauty
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2. How good is your oral care?
If your answer is ‘no’ to any of these questions, click on ‘Next’.
How good is your oral care?
Do you brush your teeth more than once a day?
Do you floss regularly - at least five times a week?
Do you clean your teeth after meals and snacks?
Do you go to the dentist for a check up twice a year?
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3. You are a prime candidate for gum disease!
What are
the symptoms?
You are a prime candidate for gum disease!
Gum disease is sneaky and painless - you may not spot the symptoms.
It causes bad breath and dental loss.
In its early stages you still can reverse the damage!

4. What are the symptoms?
The stages of gum disease !
Gums that have pulled away from teeth !
Red swollen or tender gums !
Gums that bleed easily !
Pus between the teeth and gums !
Permanent teeth that are loose or separating !
Any change in the way your teeth fit together when you bite.

5. Stages of gum disease Dental plaque Gingivitis Advanced Periodontitis
Tooth loss!

6. Stage 1 - Dental Plaque
Dental Plaque is caused by microbes that live on food debris, sugars and fermentable substances found in saliva.
These plaque-forming microbes form acids and other substances harmful to the health of teeth and gums causing cavities and gum disease.
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7. Stage 1 - Dental Plaque
Stage 2
Stages of gum disease
Since plaque contains living micro-organisms, it expands as it grows and forces its way deep beneath the gum line, leading to bad breath, gingivitis, gum disease and finally tooth loss.
The message is protect your gums and teeth against plaque.

8. Stage 2 - Gingivitis
Is the earliest stage of gum disease, and affects only the gum tissue.
Is characterised by plaque build-up, followed by inflamed gums which are red and swollen and may bleed easily.
The plaque build-up to be most concerned about is deep down between your teeth, where your gums and teeth meet.
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9. Stage 2 - Gingivitis
Stage 3
Stages of gum disease
If this early stage of gum disease is allowed to progress, it can move from the gum tissue to the bone and ligaments.
Surprisingly, you are unlikely to notice this aggressive attack – and too often by the time you become aware of the problem, it is too late to treat...

10. Stage 3 - Advanced Periodontitis
So, what is the solution?
Stage 3 - Advanced Periodontitis
Is the last stage.
As the supporting bone structure is destroyed, the teeth loosen and eventually fall out.
The number of toothless adults wearing dentures is increasing every year. This is primarily because of gum disease, not cavities.

11. Prevention is the key!
In dental medicine, today’s trend emphasises prevention rather than treatment. It is the best hope for overall improved oral health care.
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12. Prevention is the key!
The AP24® oral health care system
Give your teeth advanced anti-plaque oral care 24 hours a day with a complete system of great-tasting products!

13. The AP24® oral health care system
The AP24® system is a revolutionary, scientifically advanced line of oral health care products that helps provide anti-plaque protection 24 hours a day.
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14. The AP24® oral health care system
AP24® is a patented plaque-fighting agent.
It works by coating the tooth with a protective barrier against plaque.
It makes teeth feel shiny and slick – and the feeling lasts!
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15. Three steps to good oral hygiene
Step 1 - Brushing
Three steps to good oral hygiene
Step 2 - Flossing
Step 3 - Rinsing
AP24® technology takes the fight against plaque to a higher level. Just follow these steps.

16. Step 1 - Brushing AP24® Anti-Plaque Toothbrush
What is a star bristle?
Step 1 - Brushing
AP24® Anti-Plaque Toothbrush
An exclusive channel bristle toothbrush that helps remove up to 30% more plaque.

17. What is a star bristle? The bristles feature star-shaped fibres.
How to use
What is a star bristle?
The bristles feature star-shaped fibres.
Each star has five separate grooves or channels that run along the length of each bristle.
They deliver and hold more toothpaste against your teeth while you brush.
It is extremely gentle on gums and has a hand-friendly shape.

18. How to use
Use at least twice a day – preferably after meals and snacks as well.
Hold your toothbrush at a 45-degree angle, moving in a circular motion several times using short, gentle strokes. Keep the bristles against the gum line.
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19. AP24® Anti-Plaque Fluoride Toothpaste
How to use
For the inside surface of upper and lower front teeth hold the brush vertically and make several gentle back and forth strokes.
For the chewing surface of the teeth, hold the brush flat and use short, gentle strokes.

20. Step 1 - Brushing AP24® Anti-Plaque Fluoride Toothpaste
Prevent gingivitis!
Step 1 - Brushing
How to use
AP24® Anti-Plaque Fluoride Toothpaste
Cavity-fighting formula that helps prevent plaque build-up with twice the cleansing content of regular toothpastes.
With long lasting and refreshing vanilla mint flavour!

21. How to use Use with the AP24® Anti-Plaque Toothbrush.
AP24® Whitening Fluoride Toothpaste
How to use
Use with the AP24® Anti-Plaque Toothbrush.
Brush with this toothpaste twice a day, after breakfast and dinner. Ideally, clean your teeth after every meal and snack.

22. ! Prevent gingivitis! Remember!
A clinically proven method for controlling gingivitis is to remove the plaque that builds up on your teeth.
The abrasive nature of tooth paste in conjunction with the mechanical action of your toothbrush dislodges plaque.
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23. Step 1 - Brushing AP24® Whitening Fluoride Toothpaste
How to use
Step 1 - Brushing
AP24® Whitening Fluoride Toothpaste
Brightens and whitens teeth while fighting plaque formation.
Featuring a special formula that helps remove stains and aids in the prevention of cavities.

24. How to use Use with the AP24® Anti-Plaque Toothbrush.
Step 2 - Flossing
Use with the AP24® Anti-Plaque Toothbrush.
Brush with this toothpaste twice a day, after breakfast and dinner. Ideally, clean your teeth after every meal and snack.

25. Step 2 - Flossing AP24® Gentle Action Dental Floss
Why do I have to floss?
Step 2 - Flossing
AP24® Gentle Action Dental Floss
Gently removes plaque with a unique expanding action.
Removes debris and plaque from places brushing can't reach, and delivers AP24® to your teeth to help reduce plaque build-up.

26. ! Why do I have to floss? Remember!
How to use
Why do I have to floss?
The function of dental floss is to remove plaque and debris found between teeth.
Only three of the five tooth surfaces exposed to plaque are reachable when you brush.
Those inside surfaces between the teeth are the real problem areas – it is here that early stage gum disease starts.

27. How to use
Take about 45 cm of floss and wind the ends around the centre fingers.
Grip the floss firmly with the index finger and the thumb.
Gently guide the floss between the teeth using gentle back and forth motions.
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28. Step 3 - Rinsing
How to use
Unwind the floss from one finger to the other and move to the next tooth.
Don’t forget to floss after brushing your teeth.
Floss ideally once a day.

29. Step 3 - Rinsing AP24® Anti-Plaque Fluoride Mouthwash
How to use
Step 3 - Rinsing
AP24® Anti-Plaque Fluoride Mouthwash
Cleanses and helps fight plaque without disrupting the natural balance of bacteria essential to health.
Leaves long-lasting freshness!
Alcohol-free.

30. AP24® Anti-Plaque Breath Spray
How to use
Swirl mouthwash around your teeth and gums for at least a minute to help loosen plaque and coat the teeth and gums.
Avoid eating or drinking for about 30 minutes after rinsing.
Use after each time you brush.

31. Step 3 - Rinsing AP24® Anti-Plaque Breath Spray
How to use
Step 3 - Rinsing
AP24® Anti-Plaque Breath Spray
Designed to maintain freshness throughout the day.
Delivers the plaque-fighting action of AP24® to protect teeth and gums.

32. How to use
Spray it on for a clean, just-brushed sensation when you can't brush.
Use after meals or snacks – or whenever you want to!
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33. Keep on smiling!
Advanced oral care technology for beautiful and healthy teeth and gums