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Published byEliezer Sammon Modified over 9 years ago
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Colgate Motion Redesign Team D4: Melissa Cardoso, Kyle Sam, Chris Lazar, and Megan Doerzbacher
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In order to finish in a timely manner we created a Gantt chart to make sure we met the deadline.
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Though we mostly worked together, each team member had individual tasks that he or she focused on.
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Before we considered concepts, we pointed out flaws and researched patents on current products.
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We gathered information in regards to customer needs by interviewing both children and parents.
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With their needs we then organized it into a hierarchy to determine which ones would be most important.
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With various tools and measuring devices, we conducted a dissection of our original toothbrush.
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Using customer needs we formulated some concepts encompassing different features requested. Concepts Thinner handle Rechargeable battery with charging dock Two oscillating heads Quiet Circular base Plays music ON button is larger than OFF button; ON button is above OFF button Bending head Easy to handle Lightweight Soft bristles Timer
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With the concept selection chart we were able to narrow down the criteria for our toothbrush redesign. 123456789REF Simple Controls+---++++-0 Lightweight0000000000 TImer000++000+0 Easy to Hold in Hand+++++0-++0 Soft Bristles0000000000 Quiet+++0++++00 Cleans Under Braces0++0+0++00 Attractive Casing0000000000 Plays Music00+0++0000 Long Battery Life+00+0++000 Efficient Recharging+00+0++000 Pluses5344655420 Same67665657811 Minuses0111001010 Net5233654410 Rank38671245910 Continue?no yes no No
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Our final design incorporated customer needs and different aspects from the concepts we generated.
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Compared to similar products on the market, our redesign has more features while still cheap and effective.
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