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Michael Isakson Chairman of IFA International Committee International Franchise Association (IFA)
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A WORLD OF ENDLESS OPPORTUNITIES
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International Franchise Association (IFA)
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In the U.S. alone Over 825,000 franchise businesses across 300 business lines Provides for nearly 18 million jobs and Generates over $2.1 trillion to the U.S. economy. Franchising=Jobs and Economic Growth
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IFA International Opportunity Grid 2013 Forecast of Growth in Business Formation and Jobs 76% of franchisors expect business to be better in 2014 56% of franchisors plan to hire in 2014 compared to 48 percent a year ago Business FormationJobs
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Early Adopters Reap Rewards
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David Novak, CEO Yum Brands
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1967-first international unit in Canada Today, over 32,000 stores in 117 countries Great success adapting menu Minicakes -- Germany McRice Burger – Singapore Porridge- Malaysia Early Adopters Reap Rewards
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International Considerations Not just Large franchisors Many SME franchisors are following closely behind
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Franchising and Economic Development Worldwide
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What is a Franchise? License or agreement giving: the franchisee the right to the trademark the franchisee the right to use the operating methods the franchisee the obligation to pay the franchisor fees for these rights the franchisor the obligation to provide rights and support to franchisees
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Franchising Insights Brand communicates Clear Customer Value Proposition Franchising built on Trust, and Relationship Understanding THE CORE COMPEDENCE Unit Economics
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Tabbassum Mumtaz President and Chief Executive Officer Apex Restaurant Management, Inc. IFA Board Member
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International Development Models in “A World of Endless Opportunities” Country Master Franchise Area of Province Development Agreement Joint Venture License Direct Franchise (least common)
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Trends In International Development Area or Province Agreements
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Duskin Mr. Donut ServiceMaster Home Instead Merry Maids Terminix TruGreen Merry Maids Once Upon a Child AlphaGraphic Burger King Coca-Cola Mrs. Fields Xerox Kwik Kopy Pitman Training Computer Troubleshooters Trends In International Development
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Master Franchise Agreement with no Sub-Franchising Trends In International Development
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Joint Venture Licensing IFA November 2013 Trade Mission to China Trends In International Development
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Direct Franchising Trends In International Development
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Application of commercial franchising concepts to achieve socially beneficial ends rather than profit www.socialsectorfranchising.org
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Saving Lives and Fuelling Enterprise: A Private Sector Solution for Primary Healthcare Across Africa
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B2B matchmaking meetings at IFA’s Convention IFA International Franchise Expo programing and resources for: - International investors interested in franchising - Franchisors and entering the US Certified Franchise Executive program- CFE Research World Franchise Council IFA’s Commitment to International Franchising
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