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EAUC Conference: 23 March 2010 Hermione Brown and Amy Watts
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Why car-share? Case studies ◦ University of Bristol ◦ University of the West of England Policing of car-share schemes Setting up a car-share scheme Examples of monitoring and enforcement Marketing Successful schemes Liftshare Q&A session
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What journeys can you car-share? o Commuting o Business trips o One off journeys End User Organisation Save money, the average annual saving is £800 Meet target contained with Travel Plan Reduce CO2 emissions, typically by 1 tonne Section 106 agreement Reduce oil consumptionCar park management Meet new peopleCarbon reduction commitment and ISO14001 Reduces the need to own a second car Improves relationships between staff Can reduce stressWiden the recruitment catchment area for staff and students
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Geographical locations Comparisons between the Uni’s Car parking policies Car-sharing policies and incentives Policing of car-sharing
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UWE (blue) o Out of town campus UoB (red) o City Centre precinct with separate Halls of Residence
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University of BristolUniversity of the West of England Staff5,809 (Feb 2009)3,404 Students18,144 (08/09)29,300 (08/09) Staff Travel PlanAdopted in1999Adopted in 2008 Student Travel PlanCurrently being developedAdopted in 2008 % single occupancy drivers Staff, 20.5% (Nov 2009) Students, 4% (April 2007) Staff 58% (Dec 2009) Students, 32% (Dec 2009) Target for single occupancy car drivers Staff, 10% by 2016 Students, 2% by 2016 Combined 26% by 2015 % formal car-sharingStaff, 3.2% (Nov 2009) Students, 0% (April 2007) n/a % informal car-sharingStaff, 10.2% (Nov 2009) Students, 5.4% (April 2007) Staff 16% (Dec 2009) Student 17% (December 2009) Target for car-sharingStaff, 10% by 2016 (formal)Combined 21% by 2015 (informal)
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University of BristolUniversity of the West of England Total car parks6718 Total car parking spaces9005364 Total car parking permits allocated 1097n/a (scratchcard system) Total car-sharing spaces103 available bays. 15 bays out of action due to building work 24 bays of action to temporary re-alocation Usual total 142 140 (90 available for students) Total car-sharing permits allocated 91 (81 teams of 2, 10 teams of 3) Total of 192 people n/a Total vacant car-sharing spaces 12 available 39 currently unavailable Total registered on car- sharing software 279, 43% made or received contact 632, 47% made or received contact
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Structure ◦ Cat A – Car Share ◦ Cat A – Disabled ◦ Cat A - Departmental ◦ Cat B - Preferential ◦ Cat C – Standard (Licence to hunt) ◦ All vehicles must display a permit, and coupon if necessary Charging policy ◦ Daily charge of 0.008% of annual salary Charged monthly or by daily parking coupon ◦ Departmental - £705.50 per academic year ◦ Disabled – free ◦ Visitors - £2.50 ½ day ◦ Car sharers – charge collected from the lowest salaried member of team ◦ One off annual permit cost - £15.00 Note: all permits are renewed on an annual basis, with the exception of some disabled permits.
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Structure ◦ Specific car parks available to staff, students and visitors – all with barrier access with programmed cards ◦ All vehicles must display a scratch card or permit Charging policy ◦ Staff and students: £3 for 4 days of parking (scratch cards) ◦ Staff permit ◦ Business users/visitors – free parking ◦ Disabled – free parking
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UoB Policy Parking available to staff that live at a distance of 2+ miles from the University. Staff must work more than three days a week (minimum 22 hours a week) Car share teams must have a minimum of two members. Incentives per team Guaranteed parking space Guaranteed ride home 10 additional free days of parking The parking charge will be taken from the lowest salaried member of staff UWE Policy Only requirement is to have a passenger in the car when it is being parked. Parking available to all students and staff. Incentives to both Uni’s Easy-to-operate and understand system. Share cost of parking. 2+ lanes to save time and money.
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What departments should be involved and Why?
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DepartmentWhy Estates Car Park Management Facilities Management External Estates Security Services Finance Development of the car-share policy Identification of suitable car parking spaces and the marking of the bays Allocation of permits/coupons Enforcement of car parking spaces Receipt of parking charges Information TechnologyDevelopment of web pages Add ‘car-share’ to the searchable words CommunicationsAwareness raising Put emails out to all staff and students, help design posters, banners etc Human ResourcesPut information into the job application packs, new starter packs, Students UnionAwareness raising Academic RegistryPut information into pre-arrival student publications Reception/SwitchboardLet the receptionist know about the scheme and who to contact for information
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Methods of policing the car sharing schemes o Self policing o Barriers o Person recognition o Visual checks – foot patrols o CCTV UoB – Self policing UWE - Barriers and self policing
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Designer: Steve Ward, Transport Planner, UWE Installed: October 2009 Location: Car Park 1 (student car park) Cost: About £12k (of which £10k cost of the barrier) Would be very cheap to replace an existing barrier Considering moving the barrier this year to cover an additional 200 spaces. National car parking award
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UWE car-sharing barrier
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Designer: Steve Ward, Transport Planner, UWE Installed: October 2009 Location: Car Park 1 (student car park) Cost: About £12k (of which £10k cost of the barrier) Would be very cheap to replace an existing barrier Considering moving the barrier this year to cover an additional 200 spaces. Car parking award UWE car-sharing barrier
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Have the spaces where they can be monitored Only issue permits to those that are in a ‘BUDi team’ which then allow members to park in the dedicated spaces If the spaces are misused remove the privilege – 3 strikes and you are out/clamp those that persistently abuse the spaces but ensure your policy is available to view on the intranet with all other car-sharing information
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To successfully get your message across you need to decide who you are targeting o Staff? o Students? o Part time staff/students? o Visitors? How many members do you want? o Set a target
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Set a target Promote the scheme Use appealing marketing materials Support from management Integration in to your travel plan A marketing plan Know the barriers Persevere Incentives
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Dedicated car-sharing bays Guaranteed ride home scheme Monthly prize draws for carwashes, vouchers for canteen, printing vouchers for students Gifts when joining or setting up a BUDi team such as air fresheners, key rings, chocolate, etc The rewards don’t have to be car parking related.
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liftshare can: Set up a private scheme for your organisation Help you promote your scheme successfully Provide back-end monitoring pages which supply statistics, member information and marketing suggestions Support clients with their day to day queries and monitoring
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liftshare: Hermione Brown 01953 451166 hermione@liftshare.com liftshare.com University of Bristol: Amy Watts, Sustainability Manager (Transport) 0117 3317817 amy.watts@bristol.ac.uk University of the West of England: Steve Ward, Travel Planner 0117 32 81542 steve2.ward@uwe.ac.uk
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