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Published byKolton Staker Modified over 10 years ago
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RACHANA SUBEDI TANU SINGH
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BUSINESS DEAL WITH GROUPON
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HOW GROUPON WORKS
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TYPES OF DEALS Groupon Getaways with Expedia – travel and vacation destination deals Groupon Goods – innovative and Y2K-complaint products deals Groupon Bucks/referrals – offers $10 to customer for referrals Featured Deals – features on the main page on Groupon site for one day Occasional Deals - special occasion deals, currently “Mother’s Day” Groupon Now – limited time and quantity deals offered by local businesses
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SIGN UP WITH - THE PRELIMINARY PROCESS 1. Go to www.grouponworks.comwww.grouponworks.com 2. Click on ‘Get Started’ 3. Fill the application form – personal and business information, expectations 4. Submit and get automated reply (Groupon will contact within 2 weeks) 5. Await call from Groupon to verify account information and to discuss further steps 6. Call: 888 – 582 – 4354, Monday – Friday: 8:00 am to 7:00 pm CDT
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ROADMAP – SUPPORT THROUGH OUT THE PROCESS
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MERCHANT CENTER What does it do?How does it help? Comprehensive overview of our business: Past and present deals lists Impact report – customers data, revenue, costs and profit Monthly invoice history Now! (present) Deals Gain valuable customer insights View customer comments Measure our promotion’s impact Track the success of our promotions and business
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IMPACT REPORT
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DASHBOARD
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“WE ONLY WIN IF YOU WIN” No upfront cost Takes a percentage of total cost Sends the check with the portion of profit Good deals for high profit margin companies Small companies get customer base Easy to track sales
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“WE ONLY WIN IF YOU WIN” More effective than traditional advertisement Sells multiple vouchers a day (as per deal) Quick cash boost Groupon offering creates BUZZ 100% return on unused vouchers
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CONCERNS Small Business a ‘Loss leader’ Buyers are bargain shoppers No loyal customers Repeat old customers It’s always a Quick Fix It cheapens your brand
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WHY OVER OTHERS Most Popular Wide Presence Everything from travel to shopping Bigger & Faster new customer
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