1. Ethnic Designers Kurti and Salwar Khameez “We sell exclusive designer wear at affordable prices”

2. Manufacturer of Ethnic Kurtis and Salwar Khameez in Mumbai. In house design studio. In house and outsourcing of Hand Embroidery, machine embroidery,khata work, kalamkari and crystal stone work.

3. We have the capacity to produce 1000 suits of High End Salwar Khameez and 1000 Kurtis in month. Our Range Salwar Khameez Rs.2000 to Rs.15000 Kurtis Rs.650 to Rs.4500.

4. We have presence in Mumbai with a boutique at Shop No.6,Tulsi Apt,Juhu Versova Link Rd., 7 bungalows, Andheri (W) Mumbai 400053 We sell / display our entire range of products at Napesean Road art gallery 15 days in amonth.. We also sell /display our range in Ahmedabad, Rajkot, Kholapur, Rajkot, Hyderabad, Banglore, Indore We have regular exhibitions in Baroda,Pune, etc.

5. We have done international exhibitions in Kenya Dubai London U.S.A. Bangkok It is on house to house basis.

6. We have Registered our Trade mark / logo. We have all the VAT registrations and CST registrations in state of Maharashtra required to do business.

7. Our target audience are women with value for there looks and attire. The women who wants to look different form the rest and does not mind paying a little extra to create her exclusive identity in the group of women. “We want to sell designer wear at affordable prices”

8. ADVERTISING We shall advertise in all the local and National News in the country. Our special advts. will feature in Women Magazine like Women Era, Gruha Shoba,Chitralekha etc. We shall use 1% of all revenues towards empowerment and to bring equality to women in India. (A special trust will be created for the same)

9. CUSTOMER SERVICES We shall innovate this by creating a exclusive team of fashion designers and cosmetologist to educate,Advice and Guide the women customer through mail and video conferencing to groom them to look beautiful and sexy.

10. Online Presence and Stores. We are in process of creating a fully integrated and easy to use online store. This store will have spl. feature like discount offer and most unique its will have a hyper market format base of the value bought by the valued customer example: Buy of Rs.2000/- get 3% discount,Rs.3000/- 5% and buy Rs.5000% and get 10% etc….

11. PHILOSOPHY We will not encourage an option of CASH on Delivery has we target young and powerful women who will buy our products after evaluating them in terms of quality, designs and value for money. TRUST SEAL WILL BE CREATED.

12. Future plans….. We intend to develop and sell unique formulations of toiletries manufactured using only organics and handmade products in the brand of Rupa Mehta… All these will be sourced from India, Taiwan and Malaysia and U.S.A….. Scrubs,Body Lotions, Fairness Creams,Anti Ageing lotions,Splashes, Shower Gels, handmade Soaps etc..

13. We intend to open large format stores in Metro : Mumbai Kolkata Chennai Delhi

14. Plan for open stores in 2 tiers cities of India. Ahmedabad Pune Bangalore Hyderabad Baroda Surat