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Published byEllen McCoy Modified over 9 years ago
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Presented By: Kathryn Scott
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Founded in 1869 Divided into four segments US Soup, Sauces and Beverages Baking and Snacking International Soup and Sauces Other Godiva Chocolates Away From Home Operations Based out of New Jersey
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Douglas Conant named CEO in 2001 Lagging behind its competitors in both financial & market performance Facing competitive pressures from all sides
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Consumers more health conscious Campbell soup medium sized firm competing with giants such as Kraft & Nestle Upstream & Downstream partners becoming more powerful
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US Soup Sales Distinguish core business activities from non-core business activities Improve IT performance
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Doreen Wright first corporate CIO Established a dotted line reporting relationship between CIO & unit IT Executives (Became a solid line) IT Lite – Outsourcing IT responsibilities didn’t differentiate the company “There was no glue holding IT together as a global function – none.” – Doreen Wright
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If you were the new CIO, how would you go about integrating all the global IT departments?
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Utilize standard SAP capabilities Reduce unnecessary touches Maintain/Improve customer service Maintain/Enhance order fulfillment process (KPI) Create transparency Streamline/Improve controls Present a single voice to customers
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Renegotiate contract agreement with IBM Selecting them as the company’s integration partner for SAP SAP You can align your IT and business strategies, get your software up and running fast, and keep it operating at peak levels -- ensuring that IT supports your business goals. Transformation was dubbed “Project Harmony” In 2004 the board committed $125 million in capital for a three-year project
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FY05: Q1 – Q2 Project Preparation FY05: Q2 – Q4 North American Blueprint FY06: Q1 – Q3 Canada Implementation FY06: Q3 – Q4 US Blueprint Update FY07: Q1 – Q4 & FY08: Q1 – Q4 WHQ, Paris Implementation & Staggered Plant Implementations PF HQ, Downingtown Implantation
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Michael Moeller, Campbell’s VP heading the change Initiated Communications and Education Ensured that Campbell had the need Skills, Structures, Behaviors and Attitudes to enable the “New Way” Each site got 3 – 6 weeks of training Learned from previous sites that went live
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Campbell Soup has completed their integration of SAP enterprise-resource planning system in both the United States and aboard.
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What was one of Global Framework strategies that Campbell Soup followed when implementing SAP? A) Customer Service B) Create Transparency C) Streamline/Improve Controls D) Utilize SAP E) All of the above F) Non of the above
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