2. ENTER Passion Passion Is your Passion saving lives by providing a countermeasure for alcohol-impaired driving? Or, is your Passion building a business? Our Corporate headquarters focuses on building the business, leaving you more time to focus on saving lives…

3. A Charter in a Box

5. The Business Model in a Box The Objective is to provide designated driver services with a successful business model to grow in their community while executing the mission of saving lives and keeping their community safe.

6. Our system is designed to push your team to raise money by offering local businesses a tangible service and excellent public relations in exchange for their sponsorship support. Our model builds and markets one brand; there’s no need to “reinvent the wheel”. Our system provides our Charters with tangible services, support, capacity building, and financial grants. The program is designed to reward our Charters for their efforts by providing advancement opportunities based on their work. Our program is National. Why Choose Our Charter? We are a designated driver service and we understand your needs…

7. Upon becoming a Will Be D.D. Charter Member, your organization will: Receive shared professional resources in accounting, marketing, budgets, branding, and fundraising support programs Receive grant funds with allocations designed for capacity building in relation to your productivity Experience rapid growth and recognition within your community Be apart of the “bigger picture” as your Charter receives National recognition and support from Fortune 1000 constituents Charter Objectives Now, let’s examine the model…

8. Menu

9. 2.3 Our objective is to build and multiply 2.3 Our objective is to build and multiply 1.3 Branding and marketing strategies with Corporate level approach 1.3 Branding and marketing strategies with Corporate level approach Program Brand 1.2 Program name & slogan effectively communicate the service message 1.2 Program name & slogan effectively communicate the service message 2.2 The mission is to remove alcohol-impaired drivers from the roads, not reinvent the wheel 2.2 The mission is to remove alcohol-impaired drivers from the roads, not reinvent the wheel 1.1 Program receives National recognition through targeted press releases 1.1 Program receives National recognition through targeted press releases Program Innovation 2.1 Innovation of a service rests on the business model itself 2.1 Innovation of a service rests on the business model itself 3.3 The statistics for Program effectiveness are counted locally, and measured Nationally 3.3 The statistics for Program effectiveness are counted locally, and measured Nationally 3.2 Corporate HQ does the legwork for the Charters providing the foundation for growth 3.2 Corporate HQ does the legwork for the Charters providing the foundation for growth Program Effectiveness 3.1 National organizations qualify for more funding opportunities 3.1 National organizations qualify for more funding opportunities The Will Be D.D. Model

10. 1.1 National Recognition Menu

11. 1.2 Brand Recognition Menu Building a competitive advantage sustainable in any market starts with a firm’s distinctive capabilities. Our partners and sponsors with nationally recognized organizations, provide our Program with the sustainable competitive advantage necessary for success. The harder we work as a team, the stronger our position. Our Capacity Building Model is very difficult to replicate.

12. 1.3 Corporate Level Services Menu

13. 2.1 Service Innovation Menu

14. 2.2 The Mission is to Remove Alcohol-Impaired Drivers from the Roads… Let’s get started. Menu

15. 2.3 Objective: Build & Multiply Menu “Charter in a Box” ITEMQUANTITY Business Cards500 T-Shirt Starter Kit10 Uniforms2 Background Checks2 Program Design for Marketing to Corporate Sponsors 1 Zip Code Registration for Dispatch (Exclusive) 5 Website/Email1/1 Corporate ServicesLevel 1

16. 3.1 Going National Menu While working together as a team to take this program National, our Program will qualify and be eligible for numerous Federal and State Grants in which our Corporate Headquarters will apply. When grant funds are awarded, the program will create eligibility criteria based on your ability to generate Corporate Sponsors and hold successful fundraisers. The organization allocates percentage-based grant funds relative to the number of Charters and their respective Level of Achievement (i.e., Level 1, 2, 3, or 4). The higher the level, the higher percentage of grant funds you’re allocated. All monies raised from Corporate Sponsors are deposited to Corporate. Small, local-based fundraisers and your fee-based services are yours to keep, provided you are recognized as a 501c 3 non- profit by the IRS; however, must be reported to Corporate.

17. 3.2 Corporate Legwork Menu HR Executives with Fortune 1000 Companies, Nationally for contributions through the IRS Section 7520 Grant Funding Applications with NHTSA, Department of Transportation, and on task to research grant opportunities on State levels for our Charter Members Nightlife & Performing Arts program initiatives for support by your local alcohol and restaurant establishments Smart Phone application for scheduling Safe Rides Home, national level Press Releases & Facebook Networking Our Corporate vendors are National Corporate Headquarters, located in Waldorf, Maryland are working on the following program initiatives:

18. 3.3 Program Impact Menu Many philanthropy institutions including those in private, and Federal and State agencies have specific accountability requirements for program effectiveness and community impact, should they issue grant funds for a program. Will Be Designated Driver, Inc. provides our Chartered members with the tools necessary for appropriately measuring program impact in their area. In the grants and non-profit world, measuring program impact is an essential part of the services to a community. Reporting the number of passengers within specific time frames allows for an analytical and statistical measurement for the basis of reporting to our constituents. Without this data, the sponsors of our Program will never know the value of their support. Thus, reporting back to them on your overall success in executing your mission is equally important as their donated dollars.

19. OUR MISSION Our mission is to assist local policing authorities by applying countermeasures to mitigate alcohol-impaired driving, thereby, keeping the citizens of our community and their families safe. For more information and for consideration, contact our Charter Liaison: Allen D. Porter President www.DrinkingAndDriving.Org Office: 888-502-3236 Cell: 909-635-5926 Menu Become a Chartered Member Today! Grow your organization with ours…