1. Is Cloud Computing The Right Way? Len Padilla Senior Technical Director NTT Europe

2. Global business outside Japan amounts to $10 billion… …with presence in all major continents… …serving 80% of global fortune and 10,000+ client base globally *NTT Group is the No. 1 telecom player in the world by revenue 10 $ billion revenue 10, 000 enterprise clients + 80% of Fortune Global 100 over 45,000 people on the ground in 69 countries 130 Billion * $ revenue in total +

3. Cloud Benefit – A Case Study Why Cloud?

4. Cloud Computing is an approach to computing that leverages the efficient pooling of on-demand, self- managed virtual infrastructure, consumed as a service

5. IT Concerns

6. Cloud for the Future Economy Engines, Industrial Revolution 2.0 Centralization, but not not One Size Fits All Private DC + Rented Space + Private Cloud + Virtual Private Cloud + Public Cloud + NETWORK

7. 9 countries a day. More for some of you.. 20 people + 2 years = $1,000,000,000 Expansion in the 21 st Century But what has really changed?

8. Who Uses Cloud? Was: Large Enterprise Becoming: Mid-sized Organisations The Future: IaaS -> BPaaS 7

9. Why Cloud? CAPEX, OPEX and Cash Agility, Availability, Continuity Sound Platform For The Future 8

10. A Case Study

11. Traditional Hosting – Rigid, inflexible, but stable Utility based Hosting – Pay as you Use – Transparency Transactional Hosting – Financial Alignment Revenue v Cost Time An improved Model

12. Etihad Airways - Architecture

13. Production in one Datacenter DR in a secondary datacenter Test and Dev in secondary Datacenter Environments Shared Physical Infrastructure DB Servers Networking Devices Dedicated VM’s for each Environment Resource Sharing DataGuard for Oracle SnapMirror for VM’s and Data VM cloning used extensively Replication Architecture Highlights

14. Etihad Airways – Pay Per Use model Through Splunk we have realtime information: Number of successful payment transactions / Searches Current CPU/Memory use This information is analysed Filtering for 95 th percentile Normalisation of data We bill based on that information Agreed Commitment (Baseline) Overages

15. Traditional Hosting – Rigid, inflexible, but stable Utility based Hosting – Pay as you Use – Transparency Transactional Hosting – Financial Alignment Revenue v Cost …a cost structure whereby our infrastructure costs scale to tiered proportion to the actual number of commercial transactions (flight bookings, hotel reservations etc… …ensure that our costs align with the actual amount of computing resources consumed… Time Etihad Airways - Summary

16. Cloud Benefit – A Case Study Why Cloud?