1. CHILEAN RASPBERRY INDUSTRY
9th IRO Conference
City of Fengyang
Anhui Provence, China
May 12th, 2014
CHILEAN RASPBERRY INDUSTRY
Mr. Antonio Dominguez
Chilealimentos A.G.
Board Member
CEO Nevada Chile S.A.

2. CHILEAN RASPBERRY MARKET ANALYSIS
FINAL COMMENTS

3. CHARACTERISTICS OF CHILEAN RASPBERRY INDUSRTRY
RASPBERRY INDUSTRY STARTED ON THE 80’s FOCUSSED TOWARDS FRESH MARKET.
LAST 20 YEARS WITH EYES ON FROZEN RASPBERRY INDUSTRY.
SMALL FARMS/MANUALLY HARVESTED.
RELATEVLY STABLE WEATHER CONDITIONS.
GOOD NATURAL PROTECTION FOR DISEAS.
ACTUAL EXPORTS TO MORE THAN 30 COUNTRIES .
Source: Chilealimentos A.G.

4. CHARACTERISTICS OF CHILEAN RASPBERRY INDUSRTRY
APROX. 20% AS RETAIL PACKING, BALANCE IS BULK AND JUICE.
GOOD UNDERSTANDING WITH THE LOCAL AUTHORITIES.
HERITAGE IS THE MOST IMPORTANT RASPBERRY VARIETY IN CHILE.
A MAYOR EMPLOYER, MORE THAN TEMPORARY JOBS PER YEAR.
THE UNIQUE FOOD WITH A NATIONAL SYSTEM OF TRACEABILITY (FROM FARM TO THE IMPORTER)
THE MAIN FROZEN FRUIT EXPORTED.
THE FOURTH JUICE EXPORTED

5. CHILE: BERRIES Surface: 30.300 Hectares Total production: 200 MT
Source: Odepa, Chilealimentos A.G.

6. DISTRIBUTION OF BERRIES IN CHILE
BERRIES REPRESENTS 11% OF CHILEAN FRUIT PLANTATIONS.
Source: SAG, Chilealimentos A.G.

7. RASPBERRY: HECTARES PER VARIETY
Heritage variety is cultivated in 79% of the planted area, followed by Meeker with 16%.

8. RASPBERRY INDICATORS Raspberry in Chile
Hectares / Producers / Fruit brokers / Collection Points/ Processors / Exporters
Average Performance: 3,9 ton/há
Average Surface: 0,8 há
Varieties:
Heritage: 81%
Meeker: %
Chilliwack: 3%
Harvesting : Manual 98% / Machine 2%
Source: SAG

9. SUPPLY SOURCE OF RAW MATERIAL
More than 50% of total supply of raspberries is contracted and 30% comes from fruit brokers.
Source: Chilealimentos A.G.

10. RASPBERRY: MANUAL HARVEST

11. TOTAL CHILEAN RASPBERRY PRODUCTION
Volume: MT.
Source: Odepa, Chilealimentos A.G.

12. RASPBERRY PRODUCTION DESTINATIONS
Juice: 7:1; Deshydrated 6,25:1; Canned 0,65:1
Source: Odepa, Chilealimentos A.G.

13. FROZEN RASPBERRY INDUSTRY EXPORTS
Volume and Value
Source: Chilealimentos A.G.

14. FROZEN RASPBERRY AVERAGE PRICES
USD/ KG. FOB
USD
Source: Chilealimentos A.G.

15. MARKETS OF FROZEN RASPBERY EXPORTS
2000:
US$ 38 MM
2005:
US$ 68 MM
2013:
US$ 116 MM
Source: Chilealimentos A.G.

16. RASPBERRY JUICE EXPORTS
Ton/ 65° Brix
US$ M FOB
Source: Chilealimentos A.G.

17. FRESH RASPBERRY EXPORTS
MT.
US$ M FOB
Source: Chilealimentos A.G.

18. CHILE: RASPBERRY FIELDS

19. CHILE: RASPBERRY FIELDS

20. CHILE: RASPBERRY FIELDS

21. CHILE: RASPBERRY FIELDS

22. CHILE: RASPBERRY FIELDS

23. MATERIAL RAW PRICE V/S FOB PRICE
USD/KG.
FOB PRICE
MAX. RAW MATERIAL PRICE
MIN. RAW MATERIAL PRICE
Source: Chilealimentos A.G.

24. FROZEN RASPBERRY EXPORTERS LIST
(YEAR 2013)
Source: Chilealimentos A.G.

25. CHILEAN RASPBERRY CONTROL
Regulation SAG 3410/2002
Objectives:
Traceability of the product
Verification of inocuity through the whole chain of raspberry production (export quality)
Controls
Registrations of participants
Audits the raspberry chain with enphasis on inocuity.
Sampling of water for agrochemicals applications.
Source: SAG, Chilealimentos A.G.

26. THE CHILEAN RASPBERRY INDUSTRY
FINAL COMMENTS

27. FINAL COMMENTS Many small farmers Need more Raspberries
Vertical Integration
Climate issue
Variety improvement
Focus on customer needs

28. CHILE
THANK YOU!