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Persuasive Writing
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Purpose The writer attempts to persuade the reader by trying to convince the reader to accept their point of view.
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Persuasive Writing Structure
Open with a statement of the issue being addressed. State your position on the issue. Main body of text contains the arguments that are elaborated with reasons and evidence ( facts ). End with a summary.
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Persuasive Writing Techniques
Cause and effect Opposing view Action verbs Repetition Statistics and Facts Emotive Language Personal pronouns Alliteration Puns Exaggeration Rhetorical questions Just remember… COARSE PAPER
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Personal pronouns Using words like ‘we’, ‘you’, ‘our’ and ‘us’ to make your audience think you are talking only to them. Eg. Together, we can make a difference.
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Repetition Words or phrases are repeated so that they stick in the reader’s mind. e.g. remember what is was like to be at school; remember how much work you had? Repetition Repetition Repetition
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Emotive Language Words can be used to make the reader feel a certain emotion, like sadness or anger. e.g. We are the poor, helpless children who are forced to do hours and hours of homework every night.
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Exaggeration When information is given that is over the top, or slightly untrue. e.g. If I get one more piece of homework, I am going to move to the moon!
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Rhetorical questions Using questions that don’t need an answer to get the reader to think. e.g. Could you live with yourself if you missed out on this opportunity?
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Facts and Statistics When truthful information is given to back up a point. e.g. 95% of pupils feel that there is too much homework.
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Action verbs Action verbs encourage the reader to do something quickly and convey a sense of urgency and command. “When you get home, go to your fridge and have a look at the amount of sugar and fatty foods in it. Ask yourself, are you doing the right thing for your family?” “ I urge you all to …” “do something now!”
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Opposing view Refuting an opposing view. “Although some people think ……, I feel this misses the point as…”
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Cause and effect Smoking leads to cancer. Eating too much junk food makes us fat. Speed and you will be caught.
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Puns Play on words. Puns grab attention and create rapport by using humour. Eg. If you have a fear of hurdles, you just need to get over it.
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Alliteration Repeating the consonant sounds at the beginning of words to make them stand out. Eat Yo Yos. They’re yummy in your mouth!
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