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Change in Demand What factors could cause people to be more or less willing to purchase a product?

Published byEunice Dorsey Modified over 9 years ago

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Presentation on theme: "Change in Demand What factors could cause people to be more or less willing to purchase a product?"— Presentation transcript:

1 Change in Demand What factors could cause people to be more or less willing to purchase a product?

2 SPITE S ubstitutes P rice of related goods (compliments) I ncome T aste E xpectation

3 Substitutes A product that can be used in place of another product. Pepsi and Coke Big Mac and Whopper

4 Price of related goods Two goods that compliment one another Peanut butter and Jelly

5 Income The more money you have the more money you spend. The less money you have the less you spend. Taxes

6 Taste Fads Styles Trends

7 Expectation Buying season tickets to Chicago’s only major league baseball team because you think next year they will be in the world series. Go WhiteSox!!!!!!!

8 What changes demand? SPITE!

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