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© 2007 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

2. Creating a Unified Communications Ecosystem
Nortel Corporate Presentation
Creating a Unified Communications Ecosystem
The New Competitive Advantage
Joint ownership
Paul Grady
Director of Voice Sales, Unified Communications Group Microsoft
Australia and New Zealand 2
© 2004 Nortel

3. Strategic Alliance Go-to-Market R&D Services
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Strategic Alliance
Accelerate transformation to VoIP and UC
Simplify and enhance how people work together
Deliver the highest quality experience
Extend VoIP and UC across the business
Ease UC migration with end-to-end converged services
Go-to-Market
R&D
Services
©2004 Microsoft Corporation. All rights reserved.
This presentation is for informational purposes only. Microsoft makes no warranties, express or implied, in this summary. 3

4. The ICA Journey Segmented Integrated Transformed
Nortel Corporate Presentation
The ICA Journey
Segmented
Integrated
Transformed
Mobile
Phone
Desk IM
Conferencing
Telephony Directory
Active Directory
Applications
Telephony System
CS1000, CS2100/ 2000
App Suite
LCS 2005
OCS 2007
Exchange UM
Office Suite AD
IP Phones
Office Communicator
Mobile
Client
Legacy Phone
CC Client
Feature Servers
Media Gateway
UC Clients
OCS 200x+
Exchange+
Office System
Business Processes
ICA Vision and Continuum (2006 to 2010)
Portray how ICA is transforming communications from voice to other apps, to the network and business processes
Phase 1 – move from Segmented to Integrated
Segmented – Multiple user experiences, multiple applications, multiple networks, complexity in the IT environment to deploy and manage. Not efficient from a TCO perspective
Integrated [Removing Boundaries] – convergence at the application layer, convergence at the network layer  bringing the application layer together with the network layer for true convergence. From an end user perspective – one consistent user experience across application and network boundaries
What are we doing in “Integrated” –
From an end-user perspective: converging deskphone with computer, multi-modal communications in single client experience (IM, voice, video, presence, mobility). Adding UM, multi-media conferencing.
From an Network & IT perspective: single directory, single identity for ease of deployment, management and single-sign on for users. Moved all communications on the data network.
One user presence and contact mechanism = vs. various phones numbers etc.
Transformed: Next step in the evolution – extend UC to business processes, integrate UC with LOB solutions. Extend UC across the enterprise while keeping cost and complexity low (turning UC on for the masses). How we do this: build together an open, software-based extensible UC platform that provides the opportunity to transform business processes by making people at the center of the business process.
Communications architecture will evolve and adapt to UC model. As part of this – Nortel is evolving PBX and application suite to a feature server suite which will be modular and easily extensible.
The joint platform will include OCS and Exchange and the telephony feature servers.
Investment protection & smooth evolution – support for existing Nortel PBX systems
Core value prop of journey – investment protection, ease of deployment & mgmt, lowering TCO, single-identity & user experience, mobility  so that UC can deliver true value for the business.
Programmed with windows mgmt tools, on standard Intel servers.
UNIQUE
Only partnership with a smart unified client e.g – 2009 mass market adoption
Only partnership with a unified managed platform for the backend infrastructure – 2010 mass market.
Software-based UC platform
Breadth of portfolio
Ease of deployment & management
Single, rich user experience
Converged mobility
Single directory & identity
Investment protection
UC enabled business processes
Open and extensible 4
© 2004 Nortel

5. Today’s Unified Communications Solution
Don’t forget variety of devices and mobility story !
One user experience: IM, presence, business-grade telephony, desktop applications
Ease of deployment: software integration, single directory (AD)
Extending UC: Federation, integration into LOB applications, across clients
Build on existing investments and infrastructure 5

6. Transforming Business Processes
4/15/2017 5:36 AM
Transforming Business Processes
Application-Aware
Network Infrastructure
Applications
Line-of-Business Applications
Vertical Applications
Extensible UC Platform 6
© 2007 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

7. Strategic Communications Direction
International SOS UC Roadmap
Strategic Communications Direction
Enhance our business by developing our communication capabilities. Focus on:
Efficiency and Effectiveness
Decrease Relative Costs
Gain Competitive Advantage
What are the requirements that would make UC a good solution?
Enhance communication capabilities internally & externally
Leverage & integrate with existing technologies
Address user needs & demands for more thorough communication options
Help to mitigate increasing telecommunications costs
Scalable communications architecture
Common interface for communicating throughout the enterprise. 7

8. Why choose the Innovative Communications Alliance?
International SOS UC Roadmap
Why choose the Innovative Communications Alliance?
Alliance pairs two of our largest & most strategic IT vendors
We view integrated communications as a “permanent” technology
Combined vendor strength assures that we are on a solid & supported technical path with the right architecture
Alliance pairs two of our largest and most strategic IT vendors
Most of our systems are Microsoft products or are based on Microsoft platforms, including our proprietary .NET applications
Majority of our telecommunications hardware and contact center software is Nortel, which we have been in the process of IP enabling
Integrated communications viewed as a “permanent” technology
Combined Nortel/Microsoft strength assures that we are on a solid path building highly converged, highly capable systems
Goal 1: Control Our Group Telecommunications Expenses
Tangible objective that executives would be able to approve
Goal 2: Enhance Our Communications Capabilities
Difficult to quantify, but may be measured in terms of availability, time to resolution, enhanced business capabilities, etc.
Speaker’s Note: Talk about why missing these goals will kill our UC effort
How was UC approved internally as a strategic direction?
GOAL 1: Control our Group Telecommunications Expenses
GOAL 2: Enhance Our Communications Capability 8

9. International SOS UC Roadmap
Summary: Unified Communications Initiative
We are enhancing our business by understanding and leveraging the converged technology solutions for unified communications from the Innovative Communications Alliance
We are establishing a visionary communications structure for future growth and opportunities, and to continually enhance how we service our customers
Summary 9