1. The French Connection: Wine, vine and video Deborah Arnold, Department manager AIDE-numérique - PSUIN, université de Bourgogne @DebJArnold Media and Learning 2014

2. The context Diploma in Wine, Culture and Wine Tourism Launched November 2013 Challenges (pedagogy, organisation, media, IPR,..) 14 teachers / 20 modules Pilot course : 9 students!

3. The course: content Wine and vine Wine and culture Economics of wine Wine tourism

4. The course Blended: F2F for wine tasting and site visits Individual work Collaborative work: wine tourism project Moodle + lots of off-platform communication

5. The course : Media mix

6. Selection of video modules Techniques: Vine pruning Reading vineyard landscapes Wine tourism: Interviews with Crémant producers Visiting a wine cellar

7. Learner feedback Variety of media appreciated – Retention – Fit for purpose – Insights for improvements But… Limited to 9 participants

8. Audio vs video 1 = not very useful 5 = very useful

9. Rich media vs slides + occasional audio

10. Online text + downloadable text

11. Lessons learnt Rewriting necessary Limits of transcription to textLecture capture largely unsuitable Site visits (being there without being there) Precise gestures (replay time and time again) Added value of video for : Listening offline (podcast) Explaining diagrams (screencast / slideshow) Added value of audio for :

12. What next? New improved diploma 16 students (2014-2015) MOOC : Open Wine University on EMMA platform

13. Thank you Deborah Arnold Department manager, AIDE-numérique Centre for Information Systems and Digital Practice Vice-President International Relations, ANSTIA Deborah.Arnold@u-bourgogne.fr @DebJArnold EMMA platform: http://platform.europeanmoocs.eu/