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E-learning, Regeneration, Research and innovation The Story of Learning Light David Patterson
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Learning Light Almost 6 years old Based in Sheffield Innovative organisation Leading voice in e-learning This is our story………………
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Regeneration, from this….
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To This…….
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Sheffield the Context. Objective 1 status 1999 Unique set of problems A manufacturing city in decline Not a “corporate city” Eds and Meds becoming to dominate employment Some Government and Financial services back office
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Nascent e-learning cluster The focus on the Creative and Digital Industries identified a nascent cluster of e- learning companies Fragile, Small, Talented Emerged from Education, Marketing and Communication, Web developers and Corporate down sizing Learndirect – UfI set up in Sheffield
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A Requirement to Help? Learning Light Conceived by Consultants Turn Key Business model Funded by Yorkshire Forward A company delivering a contract
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Three Key Challenges Establish a Brand and credibility in the market to promote e-learning and the Sheffield centric message Deliver a contract to create new jobs and turnover To Transit to become a sustainable business in 2 years!
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COMPeL – “To drive or to do something” Collaboration Opportunities Market Intelligence Promote e-learning e-learningcentre Led by the companies we work with
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Collaboration COMPeL 7 companies collaborated to become a supplier to learndirect (The UKs biggest purchaser of e-learning). UK LearnonLine Consortium – we represent 750 hours of e-learning materials overseas “Introductions to each other”
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How to collaborate What works Trust Opportunity Great successes if sensitively managed What doesn’t Complexity Constraints
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Opportunities COMPeL Tender information service Developed global reseller network for our members Enquiries to Learning Light The Brand – Credible, Impartial, Knowledgeable
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Tender information service OJEU feeds US Federal feeds Sub Threshold feeds Market intelligence tool Tender winners Market trends
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Market Intelligence COMPeL Networks of associates Horizon scanning Research partnerships 500 papers in Learning Light knowledge bank Systematic Literature Review: 25,000 reviewed articles and publications: forming our research database “literature road map” Lead by University of Sheffield
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Promoting e-learning COMPeL Speak at events Showcasing the art of the possible Content Services Press activity Publications PR Web site- www.e-learningcentre.co.uk
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Google e-learning….
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e-learning centre COMPeL www.e-learningcentre.co.uk 60,000 hits per month Member opportunity to leverage this site at very attractive rates Press and PR activity
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Leading to a world class eco- system… Including: The UK’s market leader The fastest growing company in the market… Innovators all…. New Starts, Inward investors, New highly paid jobs
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Success ? Sheffield now claims to be the UK’s capital of e-learning New Jobs: 20% growth in employment in 2008 46 new jobs in 2009 First European e-learning summit 2010 Evolved eco-system
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