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June 28, 2002FCC WISP Briefing - West21 Systems FCC WISP Briefing Washington DC, June 28, 2002
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June 28, 2002FCC WISP Briefing - West21 Systems Greetings From Asbury Park
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June 28, 2002FCC WISP Briefing - West21 Systems WHO WE ARE Joseph D’AndreaJoseph D’Andrea Have been “into” computers since High SchoolHave been “into” computers since High School Built first computer from a kit in 1980 (SWTPC Motorola 6800 w/2K RAM)Built first computer from a kit in 1980 (SWTPC Motorola 6800 w/2K RAM)
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June 28, 2002FCC WISP Briefing - West21 Systems WHO WE ARE West21 has been in operation since 1995West21 has been in operation since 1995 New Jersey S-CorpNew Jersey S-Corp 2.5 Employees (2.0+.25+.25=2.5)2.5 Employees (2.0+.25+.25=2.5) Until 1.5 years ago, we housed our operations in other data centersUntil 1.5 years ago, we housed our operations in other data centers 2000 moved to Asbury Park, NJ and built our own (small) data center in Feb 20012000 moved to Asbury Park, NJ and built our own (small) data center in Feb 2001 Launched Wireless Internet Access on July 20, 2001Launched Wireless Internet Access on July 20, 2001
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June 28, 2002FCC WISP Briefing - West21 Systems WHAT WE DO Web HostingWeb Hosting Server Co-locationServer Co-location Database Application DevelopmentDatabase Application Development Direct Internet Access (to other business tenants in our building)Direct Internet Access (to other business tenants in our building) Wireless Internet AccessWireless Internet Access
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June 28, 2002FCC WISP Briefing - West21 Systems WHAT WE DO Provide T1 speed connections to the residential, business and non-profit community in Monmouth CountyProvide T1 speed connections to the residential, business and non-profit community in Monmouth County
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June 28, 2002FCC WISP Briefing - West21 Systems WHERE WE DO IT 25 small towns within 5 mile radius of our base station
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June 28, 2002FCC WISP Briefing - West21 Systems WHERE WE DO IT Arial view of Asbury Park, NJ (circa 1970)
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June 28, 2002FCC WISP Briefing - West21 Systems WHERE WE DO IT Location of our WiPOP (base station)
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June 28, 2002FCC WISP Briefing - West21 Systems WHERE WE DO IT Close-up of the type of buildings
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June 28, 2002FCC WISP Briefing - West21 Systems HOW WE DO IT A couple of views from the top of our WiPOP
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June 28, 2002FCC WISP Briefing - West21 Systems HOW WE DO IT 802.11b (2.4 GHz ISM band)802.11b (2.4 GHz ISM band) –Lucent/Orinoco 11Mbps (AP/Base Station) –Wide variety of manufacturers (CPE/clients) –Flexibility in deployment 900 MHz900 MHz –Non-line of sight clients –Ability to get through the trees
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June 28, 2002FCC WISP Briefing - West21 Systems HOW WE DO IT Some typical customer site antennaSome typical customer site antenna
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June 28, 2002FCC WISP Briefing - West21 Systems HOW WE DO IT Typical antenna at the WiPOPTypical antenna at the WiPOP
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June 28, 2002FCC WISP Briefing - West21 Systems HOW WE DO IT Funding:Funding: Let’s talk for a minute about funding
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June 28, 2002FCC WISP Briefing - West21 Systems HOW WE DO IT Funding:Funding: –Government Grants/Subsidy $0.00
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June 28, 2002FCC WISP Briefing - West21 Systems HOW WE DO IT Funding:Funding: –Government Grants/Subsidy $0.00 –Visa$5,000.00
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June 28, 2002FCC WISP Briefing - West21 Systems HOW WE DO IT Funding:Funding: –Government Grants $0.00 –Visa$5,000.00 –MasterCard$5,000.00
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June 28, 2002FCC WISP Briefing - West21 Systems HOW WE DO IT Funding:Funding: –Government Grants $0.00 –Visa$5,000.00 –MasterCard$5,000.00 –American Express$5,000.00
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June 28, 2002FCC WISP Briefing - West21 Systems HOW WE DO IT Funding:Funding: –Government Grants $0.00 –Visa$5,000.00 –MasterCard$5,000.00 –American Express$5,000.00 TOTAL $15,000.00
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June 28, 2002FCC WISP Briefing - West21 Systems WHY WE DO IT We are committed to serving an underserved marketWe are committed to serving an underserved market –Spotty or no DSL –No cable modem service WISPs ARE THE THIRD ACCESS PLATFORM TO THE HOME IN SOME CASES, WE ARE THE ONLY BROADBAND ACCESS
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June 28, 2002FCC WISP Briefing - West21 Systems WHY WE DO IT Installed Base ~ 12 wireless points -- hundreds of people served!Installed Base ~ 12 wireless points -- hundreds of people served! –2 Community Service Centers Job Skills & GED Training Community Access –Small Private School –Stone Pony http://www.stoneponyonline.com/ –Internet Café (w/HotSpot for public access) –Residential Customers Because the schools and community centers offer internet access to the the public -- most of whom do not even own a computer -- broadband internet access is provided to hundreds of people who would not otherwise have it. One interesting side-effect of our urban environment is that the Café location, for example, gives us wire line access to ~30 additional apartments via outdoor ethernet wiring in the alley behind the buildings
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June 28, 2002FCC WISP Briefing - West21 Systems WHAT (IS/NOT) WORKING WHAT WORKS Free unlicensed spectrum-(thank you!)Free unlicensed spectrum-(thank you!) –Low entry cost
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June 28, 2002FCC WISP Briefing - West21 Systems WHAT (IS/NOT) WORKING WHAT WORKS Free unlicensed spectrum-(thank you!)Free unlicensed spectrum-(thank you!) –Low entry cost Industry Standards (some proprietary) means a stong product offering which gives us confidence in the market and allows us to feel comfortable about spending our own moneyIndustry Standards (some proprietary) means a stong product offering which gives us confidence in the market and allows us to feel comfortable about spending our own money –802.11b –Karlnet –Alvarion/FHSS
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June 28, 2002FCC WISP Briefing - West21 Systems WHAT (IS/NOT) WORKING WHAT WORKS Free unlicensed spectrum-(thank you!)Free unlicensed spectrum-(thank you!) –Low entry cost Industry StandardsIndustry Standards –802.11b –Karlnet –Alvarion/FHSS WHAT DOESN’T Free unlicensed spectrum :-( –Low entry cost Everyone and their brother can be in competition with me tomorrow
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June 28, 2002FCC WISP Briefing - West21 Systems WHAT (IS/NOT) WORKING WHAT WORKS Free unlicensed spectrum-(thank you!)Free unlicensed spectrum-(thank you!) –Low entry cost Industry StandardsIndustry Standards –802.11b –Karlnet –Alvarion/FHSS WHAT DOESN’T Free unlicensed spectrum :-( –Low entry cost Cell Site Rent Bloat
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June 28, 2002FCC WISP Briefing - West21 Systems WHAT (IS/NOT) WORKING WHAT WORKS Free unlicensed spectrum-(thank you!)Free unlicensed spectrum-(thank you!) –Low entry cost Industry StandardsIndustry Standards –802.11b –Karlnet –Alvarion/FHSS WHAT DOESN’T Free unlicensed spectrum :-( –Low entry cost Cell Site Rent Bloat Part 15 rules need adjustment for today’s reality
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June 28, 2002FCC WISP Briefing - West21 Systems WHAT (IS/NOT) WORKING WHAT WORKS Free unlicensed spectrum-(thank you!)Free unlicensed spectrum-(thank you!) –Low entry cost Industry StandardsIndustry Standards –802.11b –Karlnet –Alvarion/FHSS WHAT DOESN’T Free unlicensed spectrum :-( –Low entry cost Cell Site Rent Bloat Part 15 rules need adjustment for today’s reality Interference Low Power
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June 28, 2002FCC WISP Briefing - West21 Systems Thank You EVERYONE DESERVES BROADBAND EVERYONE DESERVES BROADBAND Joseph D’Andrea West21 Systems (732) 775-6030 601 Bangs Ave, # 706 JoeDan @ west21.com Asbury Park, NJ 07712
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