2. Somewhere out there on the outer borders of Europe is hidden the most resent EU member.

3. BULGARIA OF EUROPE

7. ATHLETIC-FITNESS OF BULGARIA The company was founded in 1994 with a subject of sport activities, health and training services, development of fitness equipment and technologies.

8. ATHLETIC-FITNESS OF BULGARIA The company was founded in 1994 with a subject of sport activities, health and training services, development of fitness equipment and technologies.

9. ATHLETIC-FITNESS OF BULGARIA Today we run a chain of five wellness clubs in Sofia, supported by over than 60 fellow employees. The average age of the staff is under 30, most of them have a university degree in sport related subjects.

10. ATHLETIC-FITNESS OF BULGARIA Today we run a chain of five wellness clubs in Sofia, supported by over than 60 fellow employees. The average age of the staff is under 30, most of them have a university degree in sport related subjects.

11. COMPANY’S ACTIVITIES ARE BALANCED IN THREE MAIN DIRECTIONS: 1. Construction and management of fitness wellness centers; 2. Vocational training; 3. Development and applying of new strategies in sport services

12. 1. Construction and management of fitness centers A new facility of Athletic family was opened on September 20, 2009

13. 1. Construction and management of fitness centers A new facility of Athletic family was opened on September 20, 2009

14. 1. Construction and management of fitness centers A new facility of Athletic family was opened on September 20, 2009

15. 1. Construction and management of fitness centers A new facility of Athletic family was opened on September 20, 2009

16. 2. Vocational training Athletic is getting serious about VET business. We are in the middle of drawing up our syllabuses and get a license in Bulgaria for our Athletic-Fitness Academy. The next step is to follow the15 Steps to Accreditation in

17. 3. Development and applying of new strategies in sport services An example of good practice was to organize a wellness trip to a countryside hotel last August. We took more than 20 of our customers to an exotic mountain hotel for a week. A bunch of instructors and masseurs joined them to avoid they to get bored. And the result was astounding. … We are going to make such trips regular.

18. 3. Development and applying of new strategies in sport services An example of good practice was to organize a wellness trip to a countryside hotel last August. We took more than 20 of our customers to an exotic mountain hotel for a week. A bunch of instructors and masseurs joined them to avoid they to get bored. And the result was astounding. … We are going to make such trips regular.

19. 3. Development and applying of new strategies in sport services An example of good practice was to organize a wellness trip to a countryside hotel last August. We took more than 20 of our customers to an exotic mountain hotel for a week. A bunch of instructors and masseurs joined them to avoid they to get bored. And the result was astounding. … We are going to make such trips regular.

20. 3. Development and applying of new strategies in sport services And at the end… or maybe at the beginning we are about to found a National Health and Fitness Association in Bulgaria.