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Crisis communication through the years: A preliminary analysis of articles in the Business Source Premier database (1981-2005) Mark Chong, Singapore Management University
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Introduction Emerging importance of crisis communication Risk and crisis communication researchers can learn from each other’s literature Prevalence of crisis communication function in leading PR agencies and college programs Emerging importance of crisis communication Risk and crisis communication researchers can learn from each other’s literature Prevalence of crisis communication function in leading PR agencies and college programs
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Objective of Study To offer a preliminary/timely temperature reading of crisis communication literature RQ: What do keywords reveal about the nature of crisis communication literature? To offer a preliminary/timely temperature reading of crisis communication literature RQ: What do keywords reveal about the nature of crisis communication literature?
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Method Business Source Premier: database with over 1,100 scholarly publications “Crisis communication” as search phrase Scholarly (including peer-reviewed) journals Book reviews, editorials & bibliographies excluded 124 articles returned Business Source Premier: database with over 1,100 scholarly publications “Crisis communication” as search phrase Scholarly (including peer-reviewed) journals Book reviews, editorials & bibliographies excluded 124 articles returned
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Method Data collected Feb-Mar 2006 Five periods: 1981-1985, 1986-1990, 1991-1995, 1996-2000, 2001-2005 No. of articles Top subject terms Most productive authors Most common research methods Most cited articles 5 most published journals Data collected Feb-Mar 2006 Five periods: 1981-1985, 1986-1990, 1991-1995, 1996-2000, 2001-2005 No. of articles Top subject terms Most productive authors Most common research methods Most cited articles 5 most published journals
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Results: No. of articles by period 1981-1985: 2 articles 1986-1990: 2 1991-1995: 22 1996-2000: 25 2001-2005: 73 1981-1985: 2 articles 1986-1990: 2 1991-1995: 22 1996-2000: 25 2001-2005: 73
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Results: Top subject terms ‘Crisis management’: in all 5 periods ‘Public relations’: in all but 1981-1985 ‘Crisis communication’ ‘Crisis management’: in all 5 periods ‘Public relations’: in all but 1981-1985 ‘Crisis communication’
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Results: Most productive authors 7 articles: Timothy Coombs (also most cited author) 3 articles: Laura Arpan, Alfonso Gonzalez- Herrero, Sherry Holladay, James Kauffman, Cornelius Pratt, Timothy Sellnow, Robert Ulmer, Kurt Wise Predominance of the U.S. 7 articles: Timothy Coombs (also most cited author) 3 articles: Laura Arpan, Alfonso Gonzalez- Herrero, Sherry Holladay, James Kauffman, Cornelius Pratt, Timothy Sellnow, Robert Ulmer, Kurt Wise Predominance of the U.S.
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Results: Most common research methods Case study:54 ‘Expert opinion’:32 Experiment:9 Survey:7 Theory:6 Case study:54 ‘Expert opinion’:32 Experiment:9 Survey:7 Theory:6
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Results: Most cited articles 1. ‘Communication and attribution in a crisis: An experiment study in crisis communication’. Journal of Public Relations Research (by T. Coombs & S. Holladay)
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Results: Most cited articles 2a. ‘Information and compassion in a crisis response: A test of their effects’. Journal of Public Relations Research (by T. Coombs) 2b. ‘Consistent questions of ambiguity in crisis communication: Jack in the Box as a case study’. Journal of Business Ethics (by R.R. Ulmer & T. Sellnow) 2a. ‘Information and compassion in a crisis response: A test of their effects’. Journal of Public Relations Research (by T. Coombs) 2b. ‘Consistent questions of ambiguity in crisis communication: Jack in the Box as a case study’. Journal of Business Ethics (by R.R. Ulmer & T. Sellnow)
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Results: Most cited articles 3a. ‘Helping crisis managers protect reputational assets’. Management Communication Quarterly (by T. Coombs & S. Holladay) 3b. ‘Reining in rumors’. Organizational Dynamics (by N. Difonzo, P. Bordia & R. Rosnow) 3a. ‘Helping crisis managers protect reputational assets’. Management Communication Quarterly (by T. Coombs & S. Holladay) 3b. ‘Reining in rumors’. Organizational Dynamics (by N. Difonzo, P. Bordia & R. Rosnow)
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Results: Most cited articles 4a. ‘Effective crisis management through established stakeholder relationships’. Management Communication Quarterly (by R.R. Ulmer) 4b. ‘An extended examination of the crisis situations: A fusion of the relational management and symbolic approaches’. Journal of Public Relations Research (by T. Coombs & S. Holladay) 4a. ‘Effective crisis management through established stakeholder relationships’. Management Communication Quarterly (by R.R. Ulmer) 4b. ‘An extended examination of the crisis situations: A fusion of the relational management and symbolic approaches’. Journal of Public Relations Research (by T. Coombs & S. Holladay)
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Results: Most cited articles 5. ‘Crisis communication plans: Poor predictors of excellent public relations’. Public Relations Review (by F. Marra)
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Results: Most published journals Public Relations Review: 27 articles Public Relations Quarterly: 21 Public Relations Tactics: 15 Risk Management: 8 Jnl of Public Relations Research: 8 Jnl of Business Communication:7 Public Relations Review: 27 articles Public Relations Quarterly: 21 Public Relations Tactics: 15 Risk Management: 8 Jnl of Public Relations Research: 8 Jnl of Business Communication:7
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Results: Most published journals Neither Journal of Risk Research or Risk Analysis had any articles
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Limitations & Recommendations No database is complete, including this Potential inconsistencies in database classification Does not identify how crisis communication has evolved through the years Future research: meta-analysis No database is complete, including this Potential inconsistencies in database classification Does not identify how crisis communication has evolved through the years Future research: meta-analysis
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Conclusions Crisis communication dominated by just a few writers and journals Case studies and ‘expert opinion’ are the preferred methods Rapid increase in scholarly interest in last 10 years Likely internationalization of research in the field Potential for applying crisis communication theories to risk communication Crisis communication dominated by just a few writers and journals Case studies and ‘expert opinion’ are the preferred methods Rapid increase in scholarly interest in last 10 years Likely internationalization of research in the field Potential for applying crisis communication theories to risk communication
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Contact To request this paper, please contact Mark Chong at markchong@smu.edu.sg
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